Sometimes when I get a press car, I like to use it, take a lot of pictures, and then promptly get distracted by other things to the point where I don’t actually write the review of the thing in a timely manner. You might be tempted to attribute this to me being “an idiot,” as my rabbi, dentist, and life coach all did in that formal statement they felt the need to present to the town alderpeople, just to be jerks, I assume. And, sure, the alderpeople decided to issue a formal censure against me, and I’m not bitter about that, at all.
But that’s not accurate; as always, I have a plan, in fact plans within plans, wheels within wheels, all turning and moving and meshing together, and this time what they’ve managed to do is help me craft a sort-of review of a truck we’ve honestly already covered pretty well, but this time my opinions have mellowed and aged and matured, like a fine cheese-wine, and are now sufficiently redolent and moldy for your enjoyment.
I had this as a press car back in April, when the world was a very different place: Ozzy Osbourne was still alive, I was not yet the owner of a Citroën 2CV, and Iceland was dealing with volcanic eruptions. It was a different world! And in that long-gone world of a few months ago I drove a 2025 Ford Maverick Lobo (named, of course, for Cloud City’s own Lobot) onto the beautiful Blue Ridge Parkway, and into the Smoky Mountains of North Carolina. Overall, I liked it, but there were a few issues that led me to think bigger things about the role of this vehicle and if it makes sense.

What Is It?
Okay, I guess we have to jump in with the hardest question here, and I think it’ll be clear why this is a hard question as I talk about this vehicle. Fundamentally, this is an attempt by Ford to resurrect the concept of a “street truck” in a mass-produced package, and I think they’re generally successful, at least to some degree. Street trucks were customized pickup trucks, ranging from compact imported trucks to more traditional full-sized American trucks, with modifications made for style and handling, usually at odds with the traditional pickup truck roles of hauling crap and driving off-road. Street trucks would make all kinds of utilitarian sacrifices to get the look the subculture defined, and that was fine – that was the whole point of these trucks.

So, how does this translate into a mass-market vehicle that is sort of best known for its flexibility and versatility and utility in its baseline variants? Well, that’s where this gets interesting, I think.

The changes are fairly subtle, but noticeable. Visually, the Lobo is a bit lowered compared to the normal Maverick, and while it’s not dramatic (0.8 inches less of roof height, a half inch in the front and a bit more than an inch at the back) – they haven’t slammed this thing to the ground so much that you’d need to drive around a dropped Skittle – it is noticeable, especially when you park next to a normal Maverick, as I was lucky to do above there.

The other big visual changes are the vertical, waterfall-style grille and these striking full-disc wheels:

The look is good! It feels somewhat special without being too over-the-top, because this is, after all, a vehicle that Ford would like to sell in quantity. In addition to the aesthetic changes, there’s a torque vectoring system for the rear and the steering rack is from the Euro-market Ford Kuga, but in most driving you’re not really going to notice that much difference. I mean, I didn’t in my combination of city, highway, and mountain road driving.
What I Did Notice

I’m going to reveal my biggest annoyance with the Lobo now, and it’s a strange one I’ve never really noticed in a car before: I think the accelerator pedal is too short.
See it up there? It’s kind of a stubby little pedal, dangling down from behind the dash like a toddler’s foot on a barstool, and multiple times as I was driving this I found my toes slipping off the bottom of the pedal.
I get that I’m short, but there was plenty of room in the seat adjustment and I could reach the brake pedal just fine and could see over the dashboard and everything, just like a Big Boy. But that damn throttle pedal was always just a bit too meager for me to comfortably use it all the time. It was annoying, and there were times where I could imagine it could have been a safety issue, if I had to accelerate in a hurry and my stupid foot slipped off the pedal.

On the positive side, the Maverick has some of the most generously-sized and accessible door pockets of almost anything I’ve driven, and this may be a small detail, but it’s one you tend to interact with a lot, so I’ll attribute a reasonable amount of value to it.
But when it comes to other storage, I think that’s where this car encounteres its greatest identity crisis. That’s because, yes, it’s a truck, but of all the Maverick family, it has the lowest payload rating at 1,045 pounds and the whole tone and feel of the truck itself seems to minimize the use of the bed for actual truck-like use.

I mostly used the bed to haul those little pollen-seed dealies that look kind of like miniature corn on the cobs. But I found I kind of needed cargo capacity, specifically enclosed cargo capacity, because I was using this for an overnight trip that required the use of conventional luggage, the sorts of things you don’t want to just leave open and banging around in a truck bed.

There’s some underseat storage, but you’re not putting a weekend’s worth of luggage for two people in there. So you end up using the rear seating area, which works if you only have two people, but it’s not really ideal.

Of course, you could basically solve this with an aftermarket bed tonneau cover or lid, and I suppose then you’d have an interesting boxy sedan with a massive trunk, and that’s great but for some reason I have an aversion to those big bed lids. It makes no sense, I know, but I do, and the whole issue with this fundamentally makes me thing that the Lobo would be better with a camper shell as standard or something like that, because the use cases of the Lobo are really far removed from the use cases where people would be filling that bed up with the sorts of stuff that trucks have their beds traditionally filled with.
I mean, you could fill it full of a thousand pounds of gravel or lumber or chili or a baby rhino or whatever, but we all know that the people who are thinking about using their Mavericks like that will very likely choose a variant that’s not the Lobo.

The result is that the Lobo is an appealing machine in many ways, but at the same time feels strangely compromised. And yes, that sense of compromise for style and intangible feelings is absolutely at the heart of the sport truck mentality, in practice, for a new car you’ve just bought as opposed to an old truck you’ve carefully customized on your own, it just feels sort of, I don’t know, off.
It feels off because it’s all almost there, just not quite. It’s like if you’re building a deck and you’re given a hammer with a brightly-colored enameled head. You can use it, but it’ll get all chipped and look like crap and, given the choice, you’d probably rather just use a normal hammer. This issue I have may just be inherent to the concept of the street truck, but traditionally street trucks were bespoke things, project cars that didn’t have daily-use expectations about them. This is a new car that starts at close to $36,000; the context is very different.
So What’s My Point, Here?

What is my point here, exactly? I think it’s that I appreciate that the Maverick Lobo exists; I think it’s a fun, stylish option for a daily driver, one that’s happily not an absolute sleeping pill like so many modern cars. At the same time, I think its status as a truck is at odds with its positioning as a modern take on a street truck, because it doesn’t lean into that street truckitude quite hard enough to justify the compromises that get made – or at least feel like are getting made.
You could just treat this like a normal Maverick, and aside from bumping into payload and towing limits earlier, you could likely do most of what you need. But, again, why would you?

Maybe you like the look enough? If so fantastic! Maybe you’re really into multi-colored stitching, like on that steering wheel there!
I’m just not sure exactly what to make of the Lobo. Maybe it represents a more realistic understanding of how a truck like a Maverick will get used, in day-to-day life.

I guess it’s okay for me to be a little confused by the Lobo. Maybe that’s the point. At least it’s a pleasant sort of confusion; it’s good machine to drive and use, and it’s not painfully boring. Maybe I should just take that and be happy.






OK, here’s a question for you…….do people really want 4 door trucklettes, or do they buy them because there is no other choice ie: king cab or even just a 2 dr?
My opinion:
At the entry-level price point the Maverick started out at, it was a great commuter car with the ability to provide occasional utility. In that scenario, I think 4-door was going to be the most popular even if others were offered.
At the current price points people probably want more utility to justify the price and a little less rear leg room in exchange for a little more bed would probably be fairly popular.
But they don’t want to eat Ranger sales so it’s not happening anyway.
You gotta have room for the dog.
I think the response to the Slate shows that there still is demand for single cab trucks. A single cab Maverick with a 6-6.5′ bed would go hard.
I have an X-Runner, Toyota’s street truck. Since it’s an access cab, the bed is much longer which helps. It gets used for plenty of truck stuff, but the main use is motorcycle transport. Looks like the Mav can handle a bike with the tailgate down, but the Tacoma I can take the tailgate off completely and fit a bike (which is how I do it, since the tailgate itself isn’t rated high enough for a bike and my fatass jumping up there).
I do really like it. It’s certainly a compromise of a vehicle; towing and payload are down quite a bit, as is ground clearance of course. But it’s a stick and it’s fun to drive, so it’s a sort of jack-of-all trades master-of-none.
Those things are sweet! Got a picture?
Not online but it’s 99.9% stock, so it looks just like this one except the clearcoat is half-gone haha: https://www.motorbiscuit.com/wp-content/uploads/2020/04/2005-Toyota-Tacoma-X-Runner.jpg
It’s a truck. No question.
Ridgeline=Truck
Maverick=Truck
Ranchero=Truck
Caballero=Truck
I think you’re very much missing the point here
I guess I am happy that Ford is “trying”, you can get the Maverick in some good colors and in my opinion it’s a pretty good family car that blends efficiency/utility and looks. Anything over the base model hybrid starts to lose a bit of luster because of how quickly the price goes up. This feels more like the Splash trim on the Ranger, but if I remember correctly that was just a cheap sticker package on the base model so this misses the point a bit.
By most accounts the Maverick in General is pretty far from the definition of a truck. the only thing that still kind of classifies it as such in the court of public opinion is the cargo bed (albeit extra tiny) and a physical separation between the passenger cab and the cargo area. In that vein this is still a truck. Though I highly doubt it qualifies for TRUCK GANG!
What qualification to be a truck is it lacking?
As I said elsewhere, the only thing that makes it a truck in this case is the exposed bed that is physical separated from the passenger cab and the “cargo” area.
truck1
/trək/
https://ssl.gstatic.com/dictionary/static/promos/20181204/pronunciation.svg
noun
noun: truck; plural noun: trucks
verbNorth American
verb: truck; 3rd person present: trucks; past tense: trucked; past participle: trucked; gerund or present participle: trucking
Gstatic? Couldn’t find a respected dictionary definition to fit your narrow view of a truck? It fits Meriam-Webster’s definition just fine.
1: a wheeled vehicle for moving heavy articles: such as
a: a strong horse-drawn or automotive vehicle (such as a pickup) for hauling
b: an automotive vehicle with a short chassis equipped with a swivel for attaching a trailer and used especially for the highway hauling of freight
also : a truck with attached trailer
it was just the first thing google pulled up. Keep trying James.
Second definition I found also works. Trucks don’t need to be big if they aren’t doing big work.
truck
1
[truhk]
Phonetic (Standard)
IPA
noun
any of various forms of vehicle for carrying goods and materials, usually consisting of a single self-propelled unit but also often composed of a trailer vehicle hauled by a tractor unit.
Dictionary.com
white hybrid maverick, steelies as cheaply optioned as possible.
That was the sweet spot but I suspect they don’t send too many of those off the line unless your buying fleet.
Might as well put black steels on it and save the buyer a few smackaroonies. I’m sure those rims probably look cool but you sure as heck can’t discern any design details when it’s black on black on black.
The correct final analysis was ignored despite its existence in the review. The lobo is a Maverick styling package. Nothing more, nothing less.
supposedly the drop and that different steering rack d make a fair difference, this review aside
True, but the review makes it sound like the changes aren’t noticeable.
to be fair, I didn’t drive it in contexts where it would be really noticeable.
Fair enough.
I like this in concept. It’s basically a hot hatch with a bed. Whether or not that’s more or less practical is up to interpretation. The rear passenger space in the Maverick sucks ass and trails most traditional hatchbacks, but if you have a need for a bed and/or want to put a tonneau cover on it you have a ridiculous amount of cargo space.
It just depends on your needs. If you plan on hauling people this is a questionable choice, but if you plan on hauling tons of stuff it’s a great choice. With all that out of the way, the final product just feels very half assed to me. It’s barely more than an appearance package. You get slightly better brakes, a transmission with different programming and one less gear (which isn’t a good transmission either-it’s literally over its torque limit from the factory because Ford), and some cool aesthetic touches.
This could’ve been so much more and it wouldn’t have taken much effort at all. Why not raid the parts bin for Focus RS stuff? Give it the differential, manual transmission, and the 2.3 liter if it’ll fit. If that’s too much just give the 2 liter a more aggressive tune from the factory. Give it a decent exhaust. I just feel like this is a day late and a dollar short and that the ICE Maverick was good enough as is.
it is really more of a nod to the Hispanic communities. Lobo is a big name in Mexico vs F150, but identifying the name as a Street Truck Package like the Tremor for offroad stuff at least gives the buyer the impression they are kind of trying to fit the mold the person wants to aspire to.
The Lobo is absolutely screaming for a 6MT, can you imagine how fun that would be?
Also the 2.3 will fit anywhere a 2.0 does, the block is virtually the same.
My Santa Cruz towed my 3,300 lb. boat no problem, has a locking bed roll top, and I just hauled three full sheets of 4 X 8 plywood yesterday in silent comfort. I still get admiring comments about the looks, which can be polarizing. The Santa Cruz design looks new and fresh, while the Maverick just looks droopy, melted and dull. And while the Santa Cruz is built in America, the Mavericks are built in Mexico. Just thought all you “Buy Merican” patriots should know that. And those wheels are ugly as hell.
like TK’s comment below, I actually like those the best of the whole rig, but style is what it is
New and fresh? It looks like a Subaru Baja. It’s cool if that floats your boat, but it’s nothing new.
Hopefully you have good luck with it, but I’m done with Hyundai at least for a while. They have some really interesting vehicles, but they also have some serious issues with stuff lately.
I realize we’re grading on a curve comparing to Ford, but still.
I like the 80s-looking wheels. That’s about it.
I think my GR Corolla’s hatch has more room than that bed.
I thought it was a Ute, not a true pickup. And it that regard it should have been called a Ranchero (pronounced Ranch-a-roo!) It does what most people need in a small pick up, or half ton as they used to be called. In fact, it does better what most people around here use their “big-boy” trucks for, which is a family hauler and sometime mulch carrier… well, also as a weak traffic intimidator for those so inclined.
Too Much Stigma to bring back El Camino or the Ranchero name. and they don’t make a Car with that front end, not even a wagon or crossover really. Call it whatever you want I suppose. it is not a truck in my eyes, but I get why they label it as such. and I get why the base hybrid version getting 40ish MPG (On paper) is interesting, even now that they want the correct amount for one (no more loss leading false reporting).
I guess without a segment comparison, like the El Camino, go with a vehicle classification that will sell more vehicles.
Local man realizes that most people do not need pickup trucks. Or maybe the local man is just trying to explain that fact to everyone as gently and kindly as possible, using the most glaring example?
I appreciate how the whatsit sensor in the front bumper is positioned in the only logical spot to mount a license plate.
Wait, a compact truck that can still haul a half ton isn’t trucky enough? Do compact trucks need to come in 3/4 ton or 1 ton trim packages now?
It’s a primarily 2 seat vehicle with some interior cargo space, some exterior cargo space, and can haul up to 5 people in a pinch. The perfect vehicle for someone who rarely needs to do truck stuff like tow a small trailer, haul some nasty garbage, or pick up lumber for a project, but most of the time drives around like a car.
half of a ton of payload is closer to a full ton in the current crop of “Half Ton” Pickups. F150 has a low number of 1600lbs and a high payload in the 2400 lb range depending on options. That being said the base FWD maverick is closer to 1500 lbs, so it is not the worst for payload in the base fleet model. but I can say from experience if you load up two adults int he back seats the back of the vehicle squats far more than expected. in addition, unless you upgrade tot he 4K tow package, the base tow capacity is very low at 2000 lbs. so not a lot of trailering options.
If you need real truck capabilities, buy a real truck is my point above. The comment section here frequently gets bent out of shape about big American trucks, but as you point out a colloquial ‘half-ton’ truck can now haul more than a 60’s ‘one-ton’, and modern one-ton trucks are incredible.
The Maverick is a unibody car with a truck bed instead of a trunk. Perfect for what seems like 90% of current truck owners that never actually do truck things and complain that one-ton trucks aren’t as comfortable as an 80’s caddy.
i disagree. the biggest change with the LOBO is the performance ecu / torque vectoring rear diff and traction control. the lowering kit and wheels and tires are just kinda there. if you want to go aftermarket and get different wheels go for it. This is not like a simple 2wd truck they baked in some of the ford focus RS dna into it.
Osborne might be alive somewhere, Ozzy Osbourne is dead, though.
Sorry, wait… people like those wheels? Each to their own, of course, but in side profile, where you can’t see the width of the tyre, it makes it look like it’s wearing 4 space saver spares.
Love them, the DTM look rocks, especially on a slab-sided vehicle like this. Of course, appealing to me is a sure-fire path towards bankruptcy for any company.
i just don’t see the value in a “truck” that can only tow 2,000 pounds. my Prius can tow 1500! I know the maverick can be equipped to tow 4000 but almost None of them are equipped like that. also the two “special” versions of the maverick the LOBO and the tremor are not available with the 4k tow package.
I know that probably a gigantic number of the buyers will probably never tow anyting with their maverick but its just frustrating. I wish ford could find a way to make ALL of the mavericks tow 4k pounds that would really improve this truck by so much.
It’s very simple. It doesn’t tow, it hauls. It doesn’t tow. It hauls.
1500 pounds of payload rivals midsized trucks. It can haul a pallet with a big-block engine and two people. It can haul a load of gravel. It can haul all kinds of stuff.
It is silly, very silly, to pretend that a trucklett should do everything. That’s not going to happen. And 4k towing is nothing. A 4Runner will tow 6k, and a Ranger will tow 7500. Making 4k standard wouldn’t change a thing.
Nobody will ever buy a Maverick to tow anything, because it’s terrible at it. It is, however, great at hauling.
I absolutely do not understand people who talk about truckletts towing. Is there something magical about having an open bed that suddenly makes towing the only measure of a vehicle that matters? Did you expect the Subaru Baja to tow? The Mazda B-series?
Stop it.
my complaint is the dual tow ratings and how rare the “good” tow rating is. Your rebuttal is ‘just don’t tow at all’. Okay. 4k towing suites my needs 2k towing doesn’t. Also the ranger is bigger, body on frame, and much more expensive it Should tow more. Also the mazda b series could two over 5,000 pounds.
2000lbs is a lot of weight. No, it won’t tow your 38ft camper, or 26ft boat, or a car hauler, but if you’re doing that you’re in big truck territory anyway. Remember the Mav is a unibody car with a truck bed, modern kin to a Ranchero or El Camino.
the maverick tows 4k just fine it just needs to be equipped with the upgraded cooling fan , radiator, and transmission cooler to do it. not something that you can simply buy aftermarket and slap on. (you COULD but it would probably void our warranty) The my s10 towed 5k no problems and it had 80 less horsepower.
Every time I see one of these, I close my eyes an imagine what could have been if we got a two door/extended cab.
A factory built “street truck” feels like cheating. Isn’t the idea to mod it yourself and then have a bikini-clad model pose leaning on it?
most of the important changes to the LOBO are stuff that you can’t just do yourself. It has a special rear diff slimier to the one from the ford focus RS. it has special software mapping of the ecu transmission and traction control for driving more aggressively and having more fun.
Eww a slimier rear diff?
The rad 90’s-style paint job is up to you.
I’ve had wine cheese, but never cheese wine. What am I missing?
The dash between the two, which makes it seem like JT intended an either-or situation?
I was half-joking and had considered that. But a “/” or a “and or” is less ambiguous.
When the Maverick came out I was interested in a basic one as replacement for our crossover but I never once considered a Maverick as a replacement for my old F150.
The Lobo looks interesting but misses the essence of Maverick as a base model on steel wheels. I may be a bit hypocritical since my truck has leather seats and alloy wheels, but I only paid $3000 for it.
“Of course, you could basically solve this with an aftermarket bed tonneau cover or lid, and I suppose then you’d have an interesting boxy sedan with a massive trunk”
Ha, there’s already precedent, as seen with a surprising number of Fords over the years in Brazil; in fact both Jason & Mercedes covered some of those boxy sedans over at the Old Site:
https://www.jalopnik.com/behold-the-beautiful-madness-of-what-brazil-did-to-ford-1794932201/
And
https://www.jalopnik.com/the-tropical-cabines-tropiclassic-is-a-strange-vehicle-1846241844/
Alas, the Old Site is now so moribund that some pictures simply do not load at all on some of the older articles so here’s another article at a different website:
https://www.curbsideclassic.com/cc-global/cc-global-the-brazilian-ford-truck-sedans-how-about-an-escalade-sedan/
ETA: good grief, the Old Site is so unfriendly to mobile devices such as my old phone; having just two tabs open for these articles made my phone overheat so much that I had to close both tabs & restart my phone. A pox on those that wrought such havoc with that website…
Blokada for Android makes the German lighting site usable on a phone
Unfortunately there’s no add-on that can do anything about the mostly execrable content found there now.
There’s also no longer a way to search the old site.
Which is crazy, right? Us enthusiasts in this day and age of the interwebs rely on being able to search stuff so we dont have to print everything out and three hole punch it for the trapper-keeper like we did back in the day if you wanted to save some useful-for-later info.
Went there to find some older ford engine stuff i could have sworn Mercedes had written about, couldn’t find the search button and was like whaaaaat? needless to say, i dont go there everyday anymore. Some of the writers, at least the non-AI content generators, are still great, but that site has long since lost its way.
The parent company has turned the other previously-excellent sites they’ve acquired into garbage generators as well, but making them unsearchable is a new low.
Even when using an external search – “!jalopnik torchinsky” in duckduckgo should bring up everything Jason wrote & any posts that include mention of his name, but they’ve disabled that access as well – you just get redirected to the home page.
You can also just set your home router to hand out a DNS ad blocker that doesn’t try too aggressively. Makes life much nicer while browsing at home and takes a few minutes to do.
Hagezi light is pretty foolproof and will block ads, malware, etc without normally impacting anything negatively.
https://github.com/hagezi/dns-blocklists?tab=readme-ov-file#dnsservices
76.76.2.37
76.76.10.37
None of this helps with the current “writing” on that old site though.
It’s not really a truck. You’re fooled into thinking it is because it looks like a truck. It’s a front wheel drive unit chassis platform with limited payload and a very small bed. It’s cute, it can certainly be useful, and if priced right it could be jut the ticket. But now it started at MORE THAN $30K. Starts there and goes up. Remember that Fords egregious delivery fee and insulting “acquisition” fee are just part of the cost of the vehicle. I think it has a lot of utility and as a well priced utilitarian vehicle I want one. But. Or north of 30K, there are better options.