Remember in kindergarten when your teacher asked the class what they wanted to do when they grew up? Right behind astronaut, firefighter, and marine biologist, you’d have race car driver, or something of the sort. Even at a young age, we know that being able to go fast in a car is pretty cool, but now that we’re grown up, we have reality to contend with. Most of us will never be professional drivers, and even chances of getting on track in a non-competitive way can seem slim or intimidating to many people. That’s where Porsche Experience Centers come in.
Over the past 17 years, the sports car brand’s built ten facilities across the globe as both owner community hubs and playgrounds for grown-ups. The tenth one, Porsche Experience Centre Toronto, is about to open, and I was invited by to experience the same courses and cars you’ll be able to drive starting in June. The bar was high, given that I’m not a stranger to trackdays with more seat time and faster pace, but guess what? It was even more fun than I expected.


[Full disclosure: Porsche invited me out to its latest Experience Center as a local press trip, meaning the 90-minute driving experience was on the house. Travel to-and-from the facility was inadvertently paid for by another automaker as I was asked to only return that week’s press car with a quarter-tank, and I did end up with a goodie bag of Porsche swag including a key chain and an umbrella that fits perfectly in the umbrella holder in my 26-year-old Boxster. I’m likely keeping the umbrella as I wanted to buy one anyway, and the new bleeder valve I bought the same day for my Boxster was more expensive, so I’m invoking the man maths clause. Mind you, I plan on re-gifting the key chain as I know someone who’ll hopefully love it.]
Walking up to the Porsche Experience Centre Toronto and stepping inside, you can’t help but notice a modern blend of design and technology. A place where wooden lamellae sourced from Quebec meet carbon fiber chairs you can pick up with one finger. As part of a collaborative display, there’s a Lego recreation of an impact bumper 911 Targa just past reception you can take photos while sort-of being inside, like you’re at a county fair for speed and power. Walk a little further, and you’ll be so captivated by a Sonderwunsch Canada-themed 911 GT3 RS made to celebrate the space that you might miss the giant panel wall behind it, an enormous screen for everything from presentations to promotional video to possibly even endurance races.

Turn around, and you’ll notice the gift shop with all kinds of Porsche-themed wares. Die-cast scale models, key chains, tumblers, T-shirts, and since we’re in Canada, flannels. Tempting birthday or holiday gifts for the Porsche fan in your life, even if that’s yourself. None of it’s what you’d call inexpensive, but when juxtaposed against the casino down the street, blowing a few hundred on merch sounds more fiscally responsible than blowing a few hundred on dice, doesn’t it?

That’s all good, but you’re probably wondering about the actual track experience. I get it, being courtside is good, but being in the game is even better. While the price tag for some of the driving experiences may cause sticker shock for some, they’re actually solid value for beginners once you factor everything in and compare it to tracking your own car. Let me break it down for you.
A tight-knit high performance driver education day at a track in your own car with small run groups and credentialed instructors can, in many cases, run in the area of $500. Granted, you typically get far more seat time at these events than you do in 90 minutes of driving at the Porsche Experience Center, but there’s more to it than just your entry cost. For instance, on a full track day with five or six 20-minute sessions, you can expect to go through a full tank of fuel in most performance cars. Possibly even more with a big engine or a small tank. Assuming you own something that takes premium, at a national average price of $4.002 according to AAA, you’d be looking at a shade over $67.75 to fill a 16.9-gallon tank.

Then you have expenses of preparation. Assuming your car already passes tech inspection and your brake fluid was flushed recently, it’s a good idea to flush the fluid again after the track day if it gets really hot, so an hour of labor at an independent shop and fluid can comfortably add another $100 to the total. Oh, and this is assuming you don’t absolutely kill your tires, a generous assumption considering I totally feathered a pair of summers at my last HPDE. Add in another $200 for a reasonably cheap Snell-rated helmet, which you typically have to bring to track days, and you’re looking at a total cost of more than $867 to dip your toe into the world of high-performance driving at a traditional track day with an instructor to iron out bad habits. Convert the $1,200 Canadian cost of a go in a 911 on Porsche’s selection of closed courses, and you end up with a price tag of $868.97 in greenbacks. Yeah, I’d pay an extra $1.97 to use someone else’s car. Oh, and if you’re not dead-set on a 911, you can get behind the wheel of a 718 or Cayenne for $900 Canadian, a Macan for $850 Canadian, or a Taycan for $950 Canadian. There are GT cars on the other end of the pricing spectrum to fulfil poster car fantasies, but I reckon a 718 or a 911 will probably give you the best value.

So, beyond 90 minutes of closed-course driving and instruction in Porsche’s own 911, what else do you get for the money? Well, let’s start with the courses. The headliner of Porsche Experience Centre Toronto is a two-kilometer (1.24-mile) handling course designed by Tilke Engineering, the same firm behind several Formula 1 street circuits including Jeddah Corniche and the Las Vegas Strip Circuit. Emulating famous corners like the Porsche curves at Le Mans, a reversed version of the Nürburgring’s Karussell, and even a scaled-down version of Laguna Seca’s Corkscrew, it manages to pack a lot into a fairly small piece of land. While the metal barriers do seem close at places, once I was up to speed in a Gentian Blue 911 Carrera, I really noticed the principle of track width as runoff.

See, the paved surface smartly widens at places like the bus stop and on the banking to the carousel, giving you room to work providing you use your brain. Instructors watch for point-bys on your sighting and cooldown laps, give you legit pro tips, and occasionally remind you to keep off the curbing and stay on the safe side of tire mountain. Probably a good idea, since you won’t be wearing a brain bucket and don’t want to smear six figures worth of sports car across the Armco. The reason isn’t just liability, as these two tips can respectively prevent you from bending an inside wheel from taking too much curbing and help with tire management should you decide to jump into the hobby, buy a helmet, and start lapping your own car.

Admittedly, it’s weird essentially going backwards through the Karussell, but tracks are my happy places, and a few laps gave me two big impressions. The first is how much fun this track is. The blind trust through the corkscrew-lite as you can’t see where the apex is at the bottom and don’t have the normal Laguna Seca reference points, the joy of being pressed down into the banking on the Karussell, threading esses in straight lines and timing your brake release for rotation through the keyhole. The second is that you really don’t need more than a base 911 Carrera. From the natural weight build-up in the steering as you load up the front tires to the impressive brakes to the ability to roll on the power super early out of turns thanks to the rear-engined design, it’s a fully capable, wholly engaging sports car that shouldn’t be overlooked in favor of more expensive trims.

Want to drive beyond the limits of adhesion? You’ll love the drift circle and the low-friction handling circuit. The latter is a series of low-speed corners on a polished surface that promotes serious slides, while the former is something you definitely won’t find at most normal track days. It’s a big circle of polished concrete kept wet with sprinklers, akin to driving on ice with studless snow tires. As one instructor noted, the two-wheel-drive 911 Carrera that I drove is actually harder to coax into a slide than its four-wheel-drive counterpart on the polished concrete, possibly due to having less weight over the front axle. Remember, if you don’t deliberately transfer the weight forward by lifting off the throttle, you’ll simply understeer.

Even if you’ve driven on ice before, the circle has a learning curve. In my case, part of it had to do with Porsche’s smart stability control and my caveman brain. See, Porsche’s intermediate stability control mode, PSM Sport, is set up to never let a car exceed 15 degrees of oversteer. It’s great in most cases, but at low speeds on a slippery surface, I just want to throw big angle like a hooligan. Once the digital bumpers were firmly down, it wasn’t long until I was grinning ear-to-ear from going all the way around the skid pad with the rear tires following a substantially wider arc than the fronts. It was so much fun that admittedly, I ran out of time for the low-friction handling circuit. If you’ve ever hooned on snow with proper winter tires, you can essentially imagine what the surface friction is like, and is prior experience is anything to go by, being able to play on that sort of surface in a sports car is a ton of fun.
The final surface is essentially an autocross course, plus a straight stretch beside it for launch control starts. If you’re curious about performance driving, autocross is another great way to dip your toes into it. With solo runs against the clock through a cone course, speeds are relatively low and mistakes in weight transfer are punished quickly and safely. Think of it as a way to sharpen your car control skills before going out onto a big track.

Mind you, there are other ways to get started going faster, some of which don’t even require you to step into a car. From professional drivers at the highest level to amateurs looking to have fun in their spare time, simulator training has exploded in popularity, and the rigs at Porsche Experience Centre Toronto are worth drooling over. They’re motion units on hydraulic rams to better simulate a virtual car moving around on you, feature curved screens for extra immersion, and don’t require advanced booking. At $60 per half-hour, it’s not dirt-cheap, but it’s way less expensive than getting a car on track, and if you haven’t experienced a motion rig before, it’s worth doing at least once.

Of course, Porsche envisions its Experience Centres as more than just supersized playgrounds for having fun in serious toys. With bookable meeting rooms, a cafe that can print pictures of Porsches on top of lattes, and a balcony overlooking the tracks, Porsche envisions this space for all kinds of events from conferences to cars and coffees to weddings. Talk about a unique nuptial venue, although for couples who like their engines behind them, it might be just the ticket.
Plus, if you’re buying a Porsche, you can tick an option box and have it delivered to an Experience Centre near you, an option already enjoyed in America through centers in Atlanta and Los Angeles. Too far away? New Porsches delivered in Canada in 2025 come with a voucher to the Toronto Experience Centre for 90 minutes of driving in the same model you have in your garage.

If you’re along the 401 corridor, Porsche Experience Centre Toronto opens on June 18, although if you want to book a drive, I’d recommend doing it sooner rather than later as slots are likely to fill up quickly. Even as someone with track experience, the facility’s a blast, as the drift circle and low-friction handling course really offer something different. For those who’ve never been on track before, welcome to the party. You’ll quickly see why some of us scrape our couch cushions for quarters and strategically allocate paid time off to enjoy one of life’s greatest thrills.
Top graphic credit: Porsche
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Thanks for a very involving post.
I got to autocross in my friend’s dad’s Lotus Cortina at age 17. I haven’t done it since, but the next time I am getting close to replacing tires on my ’17 Accord, I might do it again. And I have a Snell-approved skid lid from my motorcycling days.
Before I replaced the original set of tires, I did take it to a big wide-open megachurch parking lot with no light poles (not on a Sunday), and I did explore the limits of adhesion and learned what it could do and what I or it couldn’t.
When my son was learning to drive, through a driving school run by cops, I took him out in our CR-V to a similar parking lot and ran him through some drills involving ABS and steering around a garbage can while his foot was pushing the brake pedal as hard as he could. And how to parallel park, using the garbage can and the recycling can to define the space he needed to get in. He passed his driving test on the first try and 15 years later, he hasn’t had an accident. Nor have I.
He hasn’t autocrossed, nor done a track day, but he has told me how much fun those drills were. I also taught him how to drive a stick in my Jetta TDI, but I don’t think he’s driven a stick since he went off to college. He and his wife own a ’15 Ford Escape and a ’24 Mazda CX-5, and they’re both automatics. The only time he’ll have to remember how to drive a stick if someone they go out with in a manual transmission car has had too much to drink. And my guess is that they’d just Uber home.
My only track experience was back in the mid-80s, and I was shooting a story in Indianapolis. The sports guy I was working with knew a sports reporter for the Indianapolis Star, and his wife did PR for the IMS. I got to take their cute daughter’s Datsun B210 around the track for two laps. The only restriction was don’t pass the tourist bus that was also on the track. Oh, and don’t wreck her car. Not like that was going to happen trundling around at 35 mph. I wonder where she is now.
Watching the Indy 500 always puts a smile on my face because it brings back a lot of memories.
The Toronto facility is much smaller than the Atlanta and LA facilities. While both the LA and Atlanta facilities have similar features the tracks are different. The wetted features are alot of fun, Highly recommend going to one of the facilities, 90 minutes on a track is alot of time if you’ve never done track time. The instructors are great to give pointers on breaking, acceleration & picking your line. I was on the Design team involved in the planning and final geometric track design of LA & ATL.
Is the one in SoCal along the 405 as good?
From what I hear, absolutely. The LA center also has a kick-plate for skid recovery. Sadly, we can’t have that in Toronto because of snow and such.
I did a session in a GT4 in LA and the biggest takeaway was over the course of the time in the car not once did I miss shifting myself and not once was the car in the wrong gear. The PDK performed perfectly and the chassis was engaging enough that I didn’t need a 3rd pedal to keep myself entertained.
Did the Porsche 2-day at Barber last year and it was an epic good time! I have done DE’s, autocrosses and schools over the years by BMW, SRT, etc., but always in a cut-down (partial track at Homestead) or at BMW’s track in SC. I loved all those experiences and always learned a lot. I learned that I still have a lot to learn. (and that this 2-day experience, though rookies are allowed, is pretty intense – so choose wisely if you bring a guest! (mine was overwhelmed on day one, but really improved on day 2))
Surprised at the lack of comments. I live pretty close to one of these centers. Like many of us, I have always loved the 911 and imagined what it might be like to own one. I think I am afraid to meet my hero.
I did laps at Xtreme Experience at PIR last summer. It made me realize that a GT3 at 518 BHP is NOT for me and I need to aim lower, probably towards a C4 or C4S. Or I should aim higher…off the ground, like with a Macan or Cayenne.
Definitely spend time behind the wheel of one, even if it’s for 3-4 laps on a racecourse. It can be eye opening.
About fifteen years ago, for an anniversary trip, my husband rented a 911 Turbo for a weekend in the Bay Area. (I had a first gen Cadillac CTS-V stick at the time, 0-60 in 4 seconds, but I was afraid to drive this car!). We put it through its paces in the Muir Woods, Stinson Beach, lots of twisty two lane roads. It was a lot of car.
I need that drift circle in real life. I’ve done three HPDEs with my own car and done very well (according to instructors), but I still am very nervous to let the rear end step out. I know it’s mandatory for ultimate go-fast, but as mentioned in the article… $$$. I don’t want to spin out and potentially cause way more damage than feathered tires (which yep, I did it every time as well).
After wanting a 911 since I had a bedroom poster of one as a kid, at 48, I’ve come to realize that I no longer desire one. While that experience may be great for many people, it’s not for me. My sons bought me a Porsche experience at a local track and I walked away from it very underwhelmed after driving a 718 GT4. I also realized that I enjoy having less stress about scratches and dents and driving in all conditions which would not work with me owning a Porsche. The best seat in the house was when a HDPE instructor told my son his driving was good enough that he got out of novice class and could have Dad ride along on at the track day. I was the proud papa as we drove the last 30 minute session of the day with almost no traffic and he amazed me with his NC Miata driving skills. He also got a point by from a Porsche Cayman driver when we caught him. Last month I bought my own NC Miata and now both of us can do Autocross and track days together and can swap cars between laps for extra fun. With this one being 2.5 swapped plus a turbo, it has the same power to weight as a Porsche anyway. Big fun for $6700, which is less than what the sales tax and registration would be for any Porsche.
If a 718 is $900 and a 911 is $1200 why pay the extra for the 911? The 718 seems like a better choice of track car anyway, even if it wasn’t significantly cheaper. And as your justification for this is cost, the 911 seems like a weird choice.
Maths aside: driver instruction is always worth it. It’s very unlikely that any of us is as good as we think we are, and even if we’re awesome there are always bad habits to fix or neat tricks that’ll help.
I think much of it comes down to “why drive a boxter when I can drive a 911?” Rationally you may be totally correct. But 718s aren’t typically the Porsche most people think of as THE Porsche. So why go for the bargain special when you can get the full deal?
In an alternate reality Porsche is charging extra for the lighter two-seat, mid-engined sports car version of their GT.
I dunno, after spinning out because I overcooked a corner in my one and only experience on track, I have a pretty low opinion of my driving skills. 😉
I’m pretty sure that any driver that ever won a race has overcooked many corners and spun many times in their career.