I have never had or wanted a vanity plate, but I certainly enjoy seeing the creative letter and digit choices others have made in the name of having fun, flexing, or otherwise sending a message via their federally mandated stamped sheetmetal.
Well, I enjoy some of them. The others, I react to, as I am just as frequently annoyed by vanity plates as I am entertained by them. Not deeply annoyed, mind you, there are much more important concerns in life. But I will roll my eyes, and perhaps exhale sharply with a dismissive pfffft.


In particular, I’m not a fan of smug plates on electric vehicles – by which I mean Teslas. It’s almost always Teslas. It was once a thing for Priuses (which are hybrids, I know), but I can’t recall the last time I saw a Prius suggesting its driver was somehow better than me via license plate. And to be fair, it seems the Tesla owners around my neck of north-Dallas suburbia have chilled out with LOL GAS, NO OIL, LUV ERTH, and the like. I’m sure they’re still out there, but with every third vehicle being a white Model Y where I am, most of the Tesla plates I see are standard luck-of-the-draw affairs. It’s just a regular car, after all.
Vanity plates on enthusiast cars run hot and cold for me, depending entirely on the message of course. A hot car with a HOT CAR plate is a hat on a hat. But if you’re rolling out in a pricey performance machine and your plate is BROKE or NO401K, respect. And while a chuckle was likely not the intention, I do get a one whenever a plate goes harder than the car itself deserves, for ex:
My favorite vanity plates are the thinkers, the ones that take a sec to register but then reward you with the thrill of getting it. Such as:
Judging by those fender flares, I’m betting there’s an angry-eyes grille up front for eff’s sake.
it’s a McConaughey thing
byu/Austin_Native_2 inLICENSEPLATES
McConaug-HEY, I get it! And it’s a Texas plate, of course. That’s quality license-plate humor.
Your turn: What Are The Best And Worst Vanity Plates You’ve Encountered? See you in the comments!
I saw a BMW with Texas’s hamburger license plate with CHONKR.
The clever vanity plate prize if there were such a thing would have gone to my grandfather who drove a 912 soft window Targa with the plate “CLEVER”, because that was his name. My uncle later turned it into an autocross terror, with the same plate.
We had a customer several years ago with an Audi a4 cabriolet. Her plate said INNIE.