Home » Mitsubishi Once Gave Their Little HVAC Guy A Striking Profile

Mitsubishi Once Gave Their Little HVAC Guy A Striking Profile

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You know who one of the most famous yet least-celebrated figures in the automotive world is? It’s someone that shows up, tirelessly, on dashboard controls and street signs, a stand in for every single one of us. It’s someone who shares our basic body plan, but dramatically simplified, eliminating all details and such frivolous features as hands, feet, and, yes, necks. Heads have been streamlined into perfect spheres. I’m talking about the Iconic Human, known from walk/don’t walk lights and various seating and HVAC controls in cars and all sorts of other vehicles, and, I think, hospital beds.

These Oliver Cromwell-like (get it?) figures are generally pretty consistent in how they are rendered, whether it’s a half-inch high on a dashboard control or a big glowing Euro-style exit sign, where they appear to be in quite a hurry. But there is one notable exception, a rare example of this universal figure being granted the gift of a lone, but quite important, facial feature: a nose.

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These en-schnozzed figures seem to appear in primarily one place: the dashboards of 1986 to 1991 or so Mitsubishis.

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Photo: Chris Zbinden on Facebook/Malaise Motors

Look at that little guy there, and look at that prominent beak of a nose that fella has. It’s bold and pointy, quite proud and prominent, and perhaps the confidence this strong nose gives him is why he’s not flinching from those dramatic arrows of (presumably) conditioned air that are menacing the front and rear of his head.

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Photo: Chris Zbinden on Facebook/Malaise Motors

The nose is quite prominent on cars like the 3000GT and the Debonair, where these photos are taken, from a 1991 model. The nose here flows elegantly from the forehead, looking quite aquiline.

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The proboscis-enhanced figure shows up on Mitsubishi electronic displays as well, again menaced by arrows of air:

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Photo: Chris Zbinden on Facebook/Malaise Motors
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Photo: Chris Zbinden on Facebook/Malaise Motors

As the 1980s slowly morphed into the 1990s, the decade of morphing, the noses began to shrink, and become less prominent:

Eventually, the noses became but a tiny suggestion of a nose, a little pointy nub more suited to a budgie than a parrot, a nearly-vestigial bit of cranial character that was on its way out.

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Photo: Chris Zbinden on Facebook/Malaise Motors

By the mid ’90s, Mitsubishi’s experiments in facial features for their humanus genericus had ended, and their iconography had become indistinguishable from anyone else’s.

But for those of us who care – like our daydreaming designer, The Bishop, who shared many of these images with me – we remember the time when Mitsubishi’s dashboards contained a bit more character, a bit more distinction, and for once, had little human icons that looked like they actually smelled.

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Verb, not adjective.

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ShinyMetalAsp
ShinyMetalAsp
15 hours ago

Dude’s profile looks like a cartoon thought-bubble

Kevin Rhodes
Kevin Rhodes
1 day ago

The Japanese used to do the wackiest things with dashboards. These, the teats on early Subarus, all sorts of interesting bits and bobs. Almost as good as the French. Today, just a sea of boring gray, and screens, screens, screens and more screens.

SonOfLP500
SonOfLP500
1 day ago

…or a big glowing EuroJapan-style exit sign

Last edited 1 day ago by SonOfLP500
Cars? I've owned a few
Cars? I've owned a few
1 day ago

My favorite version of this doesn’t have a significant schnoz, but the crosswalk signs on at least some intersections in Mexico City have a dude casually walking and instead of the digital countdown, said dude is suddenly sprinting. I literally laughed out loud the first time I saw it.

Andreas8088
Andreas8088
17 hours ago

Hah! I’d never seen that. It’s awesome. For those who don’t want to Google it: https://www.youtube.com/watch?v=YEfb1EsHqkE

Cars? I've owned a few
Cars? I've owned a few
11 hours ago
Reply to  Andreas8088

Wow. That had walkman and countdown!

Ben
Ben
1 day ago

As someone who has ampelmann souvenirs from my trip to Germany, this is the hard-hitting automotive content I am here for!

Pilotgrrl
Pilotgrrl
1 day ago
Reply to  Ben

Ich auch!

Hugh Crawford
Hugh Crawford
1 day ago
Reply to  Ben

Love those tee shirts.

Collegiate Autodidact
Collegiate Autodidact
1 day ago

“[…] had little human icons that looked like they actually smelled.
Verb, not adjective.”
Ha, yeah, like the anecdote about Dr Samuel Johnson, as per the Columbia Journalism Review:
‘The scene may have been a long coach ride or a London park bench on a hot day, but the heart of the (probably apocryphal) anecdote about Dr. Samuel Johnson remains the same: A woman of some means says to a sweating Johnson, “Sir, you smell.” Johnson replies, “No, Madame. You smell. I stink.”’
Not for nothing this portrait of Dr Johnson does indeed look very much like the sort of person to say such a thing:
https://upload.wikimedia.org/wikipedia/commons/2/20/Samuel_Johnson_by_Joshua_Reynolds.jpg

Ash78
Ash78
1 day ago

The actual character’s name is, naturally, the Adam Driver.

Collegiate Autodidact
Collegiate Autodidact
1 day ago

There’s a surprisingly creepy supernatural short story by Rhoda Broughton published in 1872 about a young couple, newly wed, on their honeymoon being followed everywhere by a mysterious figure they could only describe as “the man with the nose.”
The title of the story is “The Man with the Nose” which is perhaps…a little too on the nose. Highly recommended, tho!
https://www.gutenberg.org/files/69297/69297-h/69297-h.htm#Page_33

Hangover Grenade
Hangover Grenade
1 day ago

..big glowing Euro-style exit sign, where they appear to be in quite a hurry.

I have a tattoo of one of those dudes. Too bad we can’t attach pictures.

Ash78
Ash78
1 day ago

I always call those signs “The DRI guy”

He’s just dancing his way to safety.

Hangover Grenade
Hangover Grenade
1 day ago
Reply to  Ash78

Funny you say that because I get asked “Is that the DRI guy?” at least once per week. I just say “yeah” and it makes their day.

Phyrkrakr
Phyrkrakr
1 day ago

I thought the Cromwell joke was referring to the fact that the head wasn’t attached to the rest of the body on those graphics.

(After Charles II took back the throne, he had Cromwell’s body dug up, cut the head off, and put it on a flagpole on top of Westminster)

Paul E
Paul E
1 day ago

Just like so many people born with big noses, Mitsubishi didn’t feel secure with themselves, either, opting for rhinoplasty for their HVAC icon, and that’s why sales plummeted.

Hoonicus
Hoonicus
1 day ago

Nose news is good news.

10001010
10001010
1 day ago

Wow, memories. My ’87 and ’88 Conquests had these guys but I don’t remember the noses being quite so pronounced though.

79 Burb-man
79 Burb-man
1 day ago

Without the nose we have no way of telling if that’s a human or a decapitated python! And if you live in Florida it’s a 50/50 shot about which one it might be. Bring back the nose! Think about those confused Floridians! Oh the horror!

Grey alien in a beige sedan
Grey alien in a beige sedan
1 day ago

Reminds me of the “P” in the PBS logo most frequently used in the 1980s. https://indianapublicmedia.org/images/inbox-images/pbs-classic-logo.jpg

Flyingstitch
Flyingstitch
1 day ago

I knew that was tickling something in the old memory banks.

Flyingstitch
Flyingstitch
1 day ago

A quick Google search on “car HVAC symbols” reveals another distinctive feature of Mister Bishi: feet! So don’t be surprised if your nose runs when you drive a 3000GT.

JJ
JJ
1 day ago
Reply to  Flyingstitch

Mister Bishi is a fantastic name.

Hugh Crawford
Hugh Crawford
1 day ago
Reply to  JJ
Flyingstitch
Flyingstitch
1 day ago
Reply to  Hugh Crawford

I’m afraid to click on anything. What did I stumble into?

Hugh Crawford
Hugh Crawford
23 hours ago
Reply to  Flyingstitch

oh, nothing risque, just dance music so fast you might hurt yourself

Timbales
Timbales
1 day ago

I wonder if it was meant to invoke a hat.

IRegertNothing, Esq.
IRegertNothing, Esq.
1 day ago

All those red and blue arrows firing at the driver makes driving a Mitsubishi 3000GT look dangerous. I assume the blue arrows are imbued with ice damage and the red with fire damage.

Acid Tonic
Acid Tonic
1 day ago

The ice slows you down and the fire makes you run fast holding your rear, Mario64-Style.

Its the fundamental forces of the car.

Urban Runabout
Urban Runabout
1 day ago

I would have expected le nez de la silhouette
in a French car –
not a shiruetto no hana in a Japanese car.

Last edited 1 day ago by Urban Runabout
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