Acura has just released pricing for the 320-horsepower 2024 Integra Type S, and before I reveal it to you, I want you to take some precautions. For purposes of safety, ensure that you’re sitting down, not eating or drinking, and are away from anyone who’ll judge you for bursting into laughter. Ready? This hot Integra stickers for $51,995 including an $1,195 freight charge. That’s $7,105 more than a Honda Civic Type R.
So what exactly do you get for $7,105 aside from different styling and a handful more horsepower? Well, the Integra Type S includes niceties not found on the Civic Type R such as a massive stereo and heated seats. Actually, that’s about all it includes, making this one of the biggest walk-ups to heated seats I’ve ever seen.
A $50,000-plus price tag makes the Integra Type S a hard sell because it falls among a bunch of more-focused sports cars along with cars that are known to be exquisite daily drivers. Let’s kick things off on the sports car side of things, assuming rear seats aren’t a concern. Want a manual Toyota GR Supra? That’s only $2,700 more than this Acura, and it comes with BMW’s phenomenal B58 turbocharged three-liter inline-six. If you prefer your rear-wheel-drive Japanese coupes to be all Japanese, the Nissan Z Performance trim with the mechanical limited-slip diff lists for $90 more than an Integra Type S. Granted, the Type S will likely be more involving than the Z, but different people have different priorities.
On the fast over-the-road daily category, you’re spoiled for choice around $50,000. There’s the BMW M240i, a pint-sized sledgehammer ready to munch up miles at an astonishing rate. It starts at $49,895 including freight which seems like a bit of a bargain. Oh, and if you want American beef, you can always pre-order a brand new 2024 Ford Mustang GT with the performance package for $49,085.
In context, the 2024 Acura Integra Type S doesn’t seem like a brilliant bargain, especially when compared to the Civic Type R it’s based on. The Acura costs a lot more money and doesn’t bring a massive additional feature set to the table, but fortunately, I think I’ve found a solution.
This is a Milwaukee M12 heated vest kit, powered by the same sort of battery Milwaukee uses to power small tools. It costs $179 at pretty much any Home Depot in the country, and that sounds expensive, but it’s incredibly warm and actually a bargain for one big reason.
This is a Honda Civic Type R, and it lists for $44,890. However, as I mentioned earlier, that sort of coin doesn’t include heated seats, nor are they optional in any way from the factory. Correct me if I’m wrong, but a Civic Type R plus one fancy heated vest works out to $45,069. Nice. So, if you want a very quick new Honda and want heated seats, just buy a Civic Type R, some outerwear, and tell your passenger they can buy their own fancy vest should they wish to stay warm. It sounds a bit cruel, but it works out $6,926 cheaper than buying an Integra Type S.
However, some people will still want the 16-speaker ELS audio system offered by the Integra Type S that you just can’t get in the Civic Type R, in which case pre-orders start on May 11 at 10:00 p.m. PT on Acura’s website. The good news is that once a pre-order is submitted, it won’t take long for a car to show up. Acura says enthusiasts can expect to see Integra Type S examples rolling into showrooms in June.
(Photo credits: Acura, Milwaukee)
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I cant belive it still has 4 doors. Im old enough to remember when the Integra had 2. … Dont phuck with childhood memories, Honda!
I feel you folks south to us get screwed occasionally. The Type S is $5K more in Canada but includes heated seats, heated steering wheel, HUD, wicked Stereo that is the same as in the TLX Type S which blows my HK stereo away in my M340. Apparently the Integra will have different suspension tuning but who knows.
Is it worth $5K more? No cars in this class are worth it so you pay your dues and you takes your chances. The Golf R is a medicinal drive with an AWD system that can (and does) overheat with an interior that is substantially below the quality and usability of the MK7. If you get the manual, with its long throws, you also get the glass like clutch. And lets not even discuss longer term DSG failures.
The Elantra N? Built to a standard far below the rest of the class leaders it provides a ton of fun for the cash. But the dual clutch transmissions are grenading so the manual is a must. Still, there are always the long term prospects of owning a Hyundai whereby the issues come forth only after a few years. Plus it looks like complete ass.
M240? Owning an M340, I can tell you that if you want to load one up, you will be way above the price of a Type S. Significantly so, actually. And a small coupe that weighs 3800 lbs may sound like handling divinity to some, but not I.
The Nissan Z is a floaty handler, universally panned by every reviewer. You can’t even get an LSD on the base model.
The Supra? In Canada, the price of the Type S is about $15K less than the B58 version. Not sure why anyone would cross shop them but there you go.
Nice.
But $50k being the price of admission here is too much.
3 pedals
Sadly, the reality is the markup on the CTR is high. $15,000 high. This is calculated using the 166 reports of dealer markup in the last month alone. See below on markups submitted across the country:
https://www.motoringobsession.com/stock/civic-type-r
Many of us looking for a Civic Type R are frankly giving up finding a CTR and compromising by buying the ITS if we can at MSRP
There is absolutely no way this will go for MSRP.
Having a first-gen Integra 5-door as my daily in the ’90s, I get the appeal of this and like it better than the CTR, Supra, M240i, Z, that you compare it to. For what it’s worth, Matt Farah, Zack Klapman, and Jason Cammisa have been liking it, with Matt and Zack thinking it was looking to be good value package (before this price announcement anyway). Like some others below, I suspect the OTD price won’t be that much more than the CTR after markups, not that it matters to me since I only drive old cars.
…and the hate continues.
I’m a 2023 Integra owner, I pre-ordered and took delivery in 06/22 with vin #2500 or so. I really like the car, despite it’s shortcomings. I unloaded my BMW 128i M-Sport when I got it and I haven’t looked back. The practicality of it appeals to me. I have zero interest in the S-Type, although occasionally I’d like my car to be faster.
And my wife drives an RDX. She replaced a much loved Santa Fe with the similar but better Acura. That thing has never needed to be any faster.
So I guess we’re the target customers? In our early 60’s and approaching retirement. I’d like nothing better than to drive the Integra until I die, but that was what I hoped for the Bimmer.
Flame away with your preferences, but don’t try and convince anyone it’s not an Integra, because that’s really up to Acura to decide.
That infotainment screen. That pop up trash is an instant DQ for me.
Also, does Acura sell many cars? I NEVER see them. Maybe one of their sedans twice a year. I look at car websites all day and they are basically never brought up and I completely forget about them regularly. Who is their target market?Do people think they will be around in 5 years?
I don’t know who the target market for the Integra is, but the target market for Acura sedans in general is my 66 year old retired father, who has driven nothing but TLs since 2005 and doesn’t know what he’s going to replace his high mile 2014 with when it finally bites the dust.
Do you mean car-wise specifically? The new TLX seems few and far between, but I have been seeing a lot of Integras lately in my area. Most of them have been the same blue so I’m not sure if it’s the same one 3x over or 3 separate ones.
The MDX and RDX are pretty common though at least in my area, and combined have sold something like over 100k/yr for the last several years. They’re a bit of a “value luxury” play, but the MDX seems like the de facto choice for a premium family vehicle if you don’t want to be spendy on something German.
Volume is starting to increase on the TLX. Its been pretty niche the past few years as Acura focused on the cash cow MDX during the supply crunches. Stores used to have 2-3 TLX’s in stock (I waited 4 months for my A-Spec) and now they seem to have a dozen or so.
MDX and RDX everywhere here. The sedans, maybe, but they all look the same so I can’t tell. I have a 9-y-o 3.5L V6 RDX and it’s an excellent car. Comfortable, fast, peppy, and not expensive used. And as reliable as anything.
This is the Q-ship version of the CTR. That $7k will probably be evened out in TCO through lower insurance premiums and fewer interactions with Officer Dredd. We know a CTR doing the speed limit is going to be pulled over first because it looks fast while this is granted anonymity behind the massive Acura shield. The heated seats are a bonus. I’d imagine the Acura dealer experience is a bit nicer than the Honda dealer experience.
That $7k may well be worth it for some people who want to go fast anonymously.
$52,000. I brewed a cup of coffee just so I could do a spit take.
You’d be lucky if you can get a CTR at this price.
Or an Integra Type S lol
Locally, in Canada, the Type R is between $20 and $25K mark up. Just called two Acura dealerships and MSRP was offered.
Perhaps this is just Honda looking at the CTR dealer mark-ups and deciding they’re going to keep some of that sweet sweet profit for themselves this time around.
I’ve already ranted how much I hate this car. I still hate this car. It’s a POS with an Integra badge slapped on it.
Lmao the TLX Type S in the same damn showroom is roughly the same price and has all wheel drive. A base S3 starts at $4,000 less and is all wheel drive. You’re also within spitting distance of a new S4/S5. You can get into a certified M340i for less than this. You could have a well kitted out V8 pony car with a stick or manual Supra for this price. I could keep going. A base CT4V BW is $10,000ish more.
I’m going to keep asking…who is this for? I get that JDM fanboys will line up around the block to pay $15,000 over sticker for CTRs but they’re a finite resource. I guess if you’re a diehard manual person this might make sense, but is that going to be enough people to sell this thing? Luxury buyers in the 50-60,000 range aren’t going to pay this any mind no matter how much we (enthusiasts) might like it.
I get frustrated with Honda’s greed/hubris with this platform and the fact that people are willingly buying it at way over sticker, especially when it’s already overpriced at MSRP. It honestly kind of ruins it for me. I’m sure the CTR is amazing to drive and that this will be equally amazing to drive but the ridiculous hype and price are such a turn off.
This stuff shouldn’t be unobtanium but Honda and their fans have made it just that….and every YouTuber slobbering all over the CTR is making it even worse. I don’t know. Maybe I’m a hater. But I definitely wouldn’t consider this over the rear and/or all wheel drive luxury sport sedan competition. If having a manual supersedes all else for you then go for it I suppose…just don’t pay a cent over MSRP.
It isn’t even an Integra, other than the badge. Fuck this car.
We all know your stance on this car amigo
I’ve got a current TLX (not Type S unfortunately) but the Integra has more interior space in the back despite being a smaller package so they may be more cross shopped than you’d think. The AWD is about the only selling point over the ITR, but also keep in mind some folks will want the manual more, which the TLX doesn’t offer.
Enthusiasts will want the manual more but the average luxury shopper in this price range won’t. Honda and Toyota are really betting hard on people still wanting to buy manuals in this day and age. It’s an honorable cause and it works in the 20-40k price ranges but once you’re going after luxury buyers with it I don’t think it’s going to work out for them.
They’re really milking the FWD/manual/ridiculous amount of positive press/social media hype around the CTR for all that it’s worth. I just think they’ve overplayed their hand and that the bubble is going to pop sooner or later. The supply of JDM fanboys and enthusiasts who will drop $50-$75,000 on these cars (let’s be real here that’s what they’re going for and will continue to go for) is finite, especially in this day and age.
What is crazy is that 4-5 year old CTR’s are going for the same price as when new (or higher). I don’t see any depreciation in most markets.
Actually, the TLX Type S just went up in price for 2023. By $5K. Anyhoo, the Type S competes with the M235, etc.
Just an FYI. The Type S TLX price has increased $5K now so significantly more expensive. And have you driven it? It is fat, underpowered, short on room, under braked…actually half baked offering. The SH-AWD is okay but it feels way more FWD than it should. Given that the Civic Type R (on Cup 2’s) is almost 8 seconds quicker than the TLX around Car and Driver’s Lightning Lap (and this is after replacing the rotors and pads on the TLX after it cooked them after 1 lap), it should tell one that weight is an enemy.
You continue to ignore that the Integra also includes a hatchback. When automakers offered sedan and hatchback options on the same model (like when I was shopping a Mazda3), the hatch has costed $1,500-$2,500 more than the trunk version.
So you can start with a Civic R, add a body kit to make it an Integra S for ~$2000, add a $2,000 stereo upgrade (I’m out of touch. Is this too much?), $1,000 heated seats (just to pick a number), and let’s say a $2,000 hatchback option.
If this was a Porsche, none of these option mark-ups would be surprising. We’ll see what the Integra fans vote with their wallets.
Civic Type Rs are hatchbacks, it’s the Si that’s sedan-only.
It is actually a fastback whereas the Civic is a hatchback.
Or just put heated seat elements in your Civic Type R seats. I did it on my STI and it is fairly easy. They make kits for those less DIY inclined.
On AcuraZine earlier someone commented that if you take the old ITR pricing of $25k, and update for inflation you get to about $47k.
I’ve also heard some dealers were telling buyers already they would honor reservations at MSRP.
meh, make mine a camaro ss
Especially the Camaro SS 4 door hatch. Love that one. Still can’t see out of it, however.
So, as many others will doubtlessly note, if you add in dealer markups on CTRs, the Acura is in theory probably cheaper than the Honda.
I’m kidding of course because we know the Acura dealers will mark up too. Sigh.
Friend of mine has been trying to buy a CTR, but can’t find one without a $15k ADM, so that’s the real starting point. Will ADM be as bad for the ITS? Will the existence of both cars on the market change the ADM equation? The ITS and its engine are both built in Ohio, unlike the CTR, so it may end up being easier to get.
It may put them on pretty equal footing, in which case I think there’s an Acura in his future.
I couldn’t even find a Si without some asshole stealership markup of $5-$7k. Ended up with an Accord 2.0T and it’s a hoot.
The fact that people are paying $5-$7 over MSRP for a damn Civic SI is completely insane to me. I get that it has a great transmission and will be bomb proof but it’s 200 goddamn front wheel drive horsepower in 2023. For $35-37,000 once the markups are slapped on? Jesus Christ.
JDM fans have collectively lost their damn minds. They’re CIVICS! So is the CTR you’re paying $65,000 for! So is this damn Integra! You’re! Being! Ripped! Off!
Once you factor in the dealer markup, that price difference may change a bit.
With the Civic SI vs the Integra A-spec with technology (only way to get the 6mt), you’re looking at one of the best Hondas (big markup) vs one of the cheapest Acuras (little or no markup), For me here (seattle area) the Integra was only ~$1000 more. No brainer.
The Type-R vs Type-S may not work out the same though. The Type-S has the cache of its legacy behind it, so it might pull more markup.
While I think the new Civic Type R looks good, I think the Integra Type S looks fantastic. I’m not sure it looks $7k more fantastic, but given the insane markups the CTR is seeing that ITS might not get (or perhaps not as large), I’d have a hard time not going for the ITS were I in the market for one.
I was never a big Integra afficionado back in the 90s (I had my Talon back then and there was a bit of DSM vs Honda rivalry going on, something about “Honda Race Tape”) so maybe I’m misremembering things, but wasn’t the Integra a different car than the Civic? Maybe they shared a platform but I remember the body shape being completely different. With these two cars I can’t tell a difference between the Civic Type-R and Integra Type-S without looking at the front grills.
I’m pretty sure you could have seat heaters added to the Honda for $1000 or less.
I’m curious, how does this price gap compare to the price gap between the CTR and ITR in the early 90’s, adjusted for inflation? I’m not curious enough to go find out though.
It’s not exact because it’s Japanese pricing but it gives you some idea. It looks like the 98 editions were $3334 apart. I was curious enough to get this far. But my break is over so hopefully an Autopian (paging Mr. Hundal!) writes up something more researched.
https://garagedreams.net/car-facts/how-much-did-the-honda-civic-type-r-ek9-cost-new
https://garagedreams.net/car-facts/original-price-of-the-honda-integra-type-r-dc2-db8#more-5347
Exactly. Adding in seat heaters is not the crazy expense that obviously Acura has charged. Regardless, I imagine in a few years, people will be taking the Acura seats from wrecks to add to their Civics (that is if they sell enough Acura’s).
This is much more interesting than the article about the Aveo. Just sayin’
Hey now we celebrate all cars here in Autopia