One nice thing about Alec Issigonis’ incredible design for the Mini, seen here in Wolseley Hornet form, with a grafted-on trunk, was the massive door pockets the cars had. This was partially because the early Minis and derivative cars didn’t have roll-down windows, but have sliding ones instead, meaning that the door never needed to house a lowered window glass, freeing up space. Space that can be used for, as we see here, a nice bottle of bourbon, which the child in the ad is clandestinely borrowing to fill his little bottle there in his hand, in order to make the tedious journey to grandma’s slip by in a glorious, brown-liquor haze.
I’m kidding of course – I’m sure that bottle is filled with some other delicious brown fluid, like molasses or mushroom tea or RC cola or gravy. There is a bit of truth behind my little imagined narrative, though: it’s said that Alec Issigonis sized the door pockets to hold a bottle of Gordon’s Gin and a bottle of vermouth so you could have all your martini ingredients right there, ready to go.