Porsche was once exclusively a sports car company, until it made things weird by announcing the Cayenne. The goofy SUV was nonetheless a handling weapon and skyrocketed Porsche’s fortunes. The Macan came next, a smaller version at a cheaper price point, the Boxster to its 911. Over time, the brand’s baby SUVs has slowly evolved to become sleeker and fresher. Now, it looks like Porsche has gone with a bolder step-change with the launch of the new all-electric model. And, not gonna lie, I kinda love it.
Launch day for the EV Macan is still a few days away, but Porsche got trigger… uh, Twitter happy. It posted a sneak peek at drawings of the new model, which takes things in an ultimately sharper, more aggressive direction than its predecessor.
If cars do have faces, the new electric Macan isn’t just in a mood. It’s either sizing you up or making some kind of active threat, based on those narrow eyes and that angular mouth.
Who wants a sneak peek at the new, all-electric Macan three days before launch? pic.twitter.com/O18ABvnldP
— Porsche (@Porsche) January 23, 2024
The proportions almost look a little exaggerated when you look at the wheels and tires, that’s how mean this thing is. It has a wide, trapezoidal front air dam, flanked by a pair of side gouges that look to be doing double duty as both air intakes and light housings. They’re almost like the gills of some kind of fast shark. Moving up to the hood line, we have a pair of lights, almost like your rival’s eyes squinting with ferocity in the midst of a pitched anime face-off.
It’s a bold look, modern, muscular, and compelling all at once. It’s a mean machine, one that you’d have to sort of half strut, half run to every time you approached it in the parking lot. Just looking at it makes me feel like it’s out of some new action movie, like it’s raring to be driven over a dam or something with Daniel Craig blasting enemies from the passenger side window.
It’s a huge departure from what’s gone before in some ways. As it stands, the 2023 Macan still has some of that good old Porsche DNA visible in its front end. It’s not as obviously inspired by the 911 as the Cayenne was when it first dropped, but it’s still there. The rounded headlights, the downward swoop of the hood and all that. By and large, all very curvy and smooth.
The original Porsche Cayenne.In contrast, the front and back of this thing look positively chiseled by comparison, even if there’s still plenty of rounded edges in the design. We haven’t seen the sides yet, but expect the squarer aesthetic with muscular haunches to continue down the body.
Ultimately, I’m a huge fan. I’ve dug the Macan for a while, but this one has an energy about it that makes me want to go do a mission or something. Here’s looking forward to the launch, because I can’t wait to see how badass this thing looks in the metal.
Image credits: Porsche