Home » Lexus Is Selling A Gorgeous $5 Million 2,000 HP Motor Yacht And It Makes Total Sense

Lexus Is Selling A Gorgeous $5 Million 2,000 HP Motor Yacht And It Makes Total Sense

Lexus Yacht Ts2
ADVERTISEMENT

I saw an interesting email in my inbox this morning. Lexus has launched its latest product, and “launched” in this case is in the literal sense. The company wants you to spend a whopping $5,000,000 on its latest toy, which is not a crazy supercar but rather a fancy yacht coupled to a pair of Volvo Penta engines making up to 1,000 HP each. As nutty as that sounds, it makes total sense and Lexus’ new LY 680 yacht looks pretty sweet.

This sort of thing isn’t unheard of. It isn’t hard to find a company known best for its cars branching out into vehicles that aren’t cars. Smart once flirted with making electric scooters, General Motors once dominated the locomotive space, and Honda makes one of the coolest jets and some wicked side-by-sides. Mitsubishi is part of a group of companies with a heritage of building everything from warplanes and cargo ships to a failed regional jet.

Vidframe Min Top
Vidframe Min Bottom

We’ll hit the enhance button on our monitors and zoom in on what’s happening in Japan. Honda got much of the world on wheels with the inexpensive Super Cub motorcycle and gets your grandma around in the rock-solid Accord sedan. Team Red also makes innovative side-by-sides, an awesome V8 outboard, and some boats to put that engine onto. If you have enough cash, you can ride your Honda Monkey to your Acura NSX, which you’ll then take to your $6.95 million HondaJet Elite II at the local airport.

20240321 01 02

Some automakers are obsessed with turning themselves into lifestyle brands. Why just own the brand’s vehicles when your whole life can be enveloped in that brand? Toyota and its luxury marque Lexus want to be all over your life. Reportedly, the story of how Lexus got into yachts technically starts with a car, the launch of the fourth-generation Lexus GS.

ADVERTISEMENT

Lexus Got Boring

As industrial design publication Core77 writes, the story starts with Akio Toyoda, the great-grandson of Sakichi Toyoda, and car enthusiast and former CEO of his family’s company. Toyoda stepped down from the CEO role of Toyota last year to become chairman of the board. As a guy who’d rather strap himself into a racecar than into the seat of a golf cart, his influence will still be able to be seen for years to come.

This story takes us back to 2011. Toyoda took the helm of his family’s company just two years prior during a turbulent time in the world. Toyoda pulled Toyota through the Great Recession, the unintended acceleration scandal, and in 2011, the deadly earthquake and tsunami.

2008 09 12 2009 Gs460 1500x1001

As Core77 writes, the next challenge for Toyoda was not a natural disaster or a global financial crisis, but the fact that when the Lexus GS was unveiled at Pebble Beach in 2011, the crowd went mild. Or, more specifically, people felt that Lexus had gotten boring. That in itself is wild to think about because it was around this time that Lexus had the LFA, a work of art on wheels.

Still, Core77 notes that Toyoda took the criticism to heart and as a response, he decided to reform the products and design of Lexus to create a luxury lifestyle brand. To take that out of marketing speak, this meant building more than just cars.

ADVERTISEMENT

2018 Lexus Ownership Bicycle 192

In 2013, the brand rolled out the Lexus F Sport Roadbike, a bicycle made out of the same carbon fiber used in the LFA supercar. Lexus also collaborated with businesses that had nothing to do with cars from boutiques with luxury goods to an airline lounge at Brussels Airport and a now-closed restaurant in New York.

Toyoda didn’t stop there. Since Toyota is trying to become more of a mobility brand than just a car brand, it made sense for Lexus to also branch further out into different types of vehicles. In interviews discussed by Core77, Toyoda revealed that Lexus is looking into covering land, sea, and air. Toyoda wouldn’t confirm or deny any plans for aircraft, but getting a yacht out there put the brand on water.

Making a yacht had another benefit. In the interviews, Toyoda noted that being a rockstar CEO meant nowhere was truly private anymore. Toyoda would find himself attracted to yachts as a way to finally get some privacy, and he even got himself a sailing license.

Ly 8 1500x1000

ADVERTISEMENT

In 2017, Lexus unveiled the Sport Yacht Concept in Miami. At first, the boat was not expected to go into production. However, the public reaction was so strong that Lexus teamed up with Italian design studio Nuvolari Lenard and American yacht builder Marquis Yachts to make it real. Reportedly, Toyoda had a connection with Marquis Yachts CEO Rob Parmentier and the latter had been waiting two decades to build yachts for Toyoda.

The Lexus “Luxury Yacht” LY 650 was unveiled in 2018 and went on sale a year later. That yacht, which boasted a 65-foot length, twin Volvo Penta IPS engines, and three staterooms, stickered for around $3.74 million. Lexus never released sales numbers for the yachts, but did say four of them were already accounted for after launch. It’s reported that those may have been the only examples sold. Still, four units must have been enough because Lexus is trying again.

Sleep In Your Lexus

20240321 01 01

The press release about the LY 680 is short and seems to describe minimal changes. In the car world, this yacht looks something like a mid-cycle refresh. We’ll start with the vague descriptions from the press release:

The concept for the Luxury Yacht is “to feel like a hideout in the middle of the sea, providing a space where discerning customers can feel free and at ease.” The exterior embodies the Lexus design philosophy of L-finesse, and the interior has been meticulously crafted down to the smallest details to provide a comfortable living space. In terms of performance, Lexus aims for confidence inspiring cruising performance, offering stable maneuverability, excellent ride comfort, and quietness.

20240321 01 08

ADVERTISEMENT

20240321 01 05

One of the biggest changes is the fact that this motor yacht will not be built in the United States. Instead, it’ll be constructed by Horizon Yacht in Taiwan.

Reportedly, the three people in the United States and the one person in Japan with the original Lexus LY 650 wanted a larger flybridge (that’s the upper deck), so it was extended by 55 inches. Lexus doesn’t tell us how long the flybridge is, but it’s visibly much bigger than the one on the LY 650. Here, take a look.

The LY 680:

Lexus Ly680 Yacht Exterior 6 153

ADVERTISEMENT

And the LY 650:

Ly 3

Lexus touts the longer flybridge as having a sofa and a barbeque now. Also bigger is the swimming platform, which has grown by about 28 inches so you have more room for activities on the back of the motor yacht. Sadly, Lexus gives us no further details other than that the yacht is now two feet longer, probably due to that swimming platform. It’s noted that while Lexus doesn’t build these yachts, Mr. Toyoda was so serious about the project that he sent Lexus supervisors to live in Wisconsin to help Marquis Yachts create the original LY 650. This yacht is more or less that one, but more.

The rest of the yacht should remain similar to the outgoing LY 650. There are three staterooms onboard for sleeping up to six people and there’s enough room on board for 15 of your best friends to enjoy a seafaring party. The interiors of these yachts are filled with real wood, custom furniture, and a surprising lack of right angles. Everything inside of the yacht is rounded, even the doors. Options include different Mark Levinson surround sound systems, air conditioning, a custom galley, and of course, whatever bespoke designs your bank account can afford.

20240321 01 07

ADVERTISEMENT

Power is carried over from the LY 650. You’re getting a pair of Volvo Penta IPS engines with differing levels of output. On the low end, you’re getting a pair of Volvo Penta IPS 1050s. Here’s the weird part: while Lexus markets these engines as making 1,050 HP or 1,350 HP each for 2,700 HP max system power, they officially make less power than that. The Volvo Penta IPS 1050 is a 12.8-liter straight-six diesel making 800 HP at the crankshaft. Pair those up and you get 1,600 HP. 

1860x1050 D13 Ips1350 White Quad

Your other choice is the Volvo Penta IPS 1350. Once again, the “1350” isn’t horsepower, because this engine (which is also a 12.8-liter straight-six diesel) makes 1,000 HP at the crank. So, what’s up with those numbers? Volvo Penta says that the 1,000 HP pod drive engines (above) deliver the kind of power on the water you’d expect from 1,350 HP inboard engines. No matter which the engines you choose, they’ll drink from a 1,059-gallon fuel tank. 

20240321 01 06

Volvo Penta says these marine motors allow operators to enjoy the glass cockpit, cruise control, and navigation from the helm using a joystick. 

ADVERTISEMENT

Obviously, no one on the Autopian team owns a yacht (though Jason does have a watercraft he’s quite fond of), so we couldn’t tell you how good this swoopy motor yacht is. But the people of Power & Motor Yacht appeared to be pleased with the original Lexus LY 650. As I said before, the LY 680 appears to be the LY 650, but with more space. So, I reckon that those who could afford the $5 million sticker will be happy with what they get.

20240321 01 04

20240321 01 03

This time, Lexus hopes to move 20 units. Oh, you want one? Lexus says the yacht will be available for purchase in Japan through Toyota Marine and select dealers, with deliveries expected to begin in spring 2026. 

While I may never afford something like the Lexus LY 650, nor would I even have a use for one, I find it a bit silly that Lexus has gotten into yachts in the first place. But I see why it exists. Toyoda saw Lexus and Toyota as transcending car-manufacture status and becoming “lifestyle” brands consumers would see as premium and cool, not merely high-quality and competent. Honda can brag about making motorcycles and jets, while Lexus goes a more regal route with stately rides – and this yacht.

ADVERTISEMENT

(Images: Manufacturers.)

Popular Stories

Share on facebook
Facebook
Share on whatsapp
WhatsApp
Share on twitter
Twitter
Share on linkedin
LinkedIn
Share on reddit
Reddit
Subscribe
Notify of
35 Comments
Inline Feedbacks
View all comments
Tim Peters
Tim Peters
24 days ago

“Here’s the weird part: while Lexus markets these engines as making 1,050 HP or 1,350 HP each for 2,700 HP max system power, they officially make less power than that”

Volvo markets the IPS this way… Not just Lexus. Its goofy marketing claiming the more efficient design is like having more installed power.

High speed marine diesels have come a long way since the days of 2-stroke Detroits tuned like hamsters on crack. Check out the MTU line of 16V2000M96L engines installed in the sport fishing market…

MikeInTheWoods
MikeInTheWoods
24 days ago

Hopefully that yacht is more useful then the 2019 RX450H I recently inherited when my dad passed away. That thing is terrible. You can’t fit a dog in the cargo area since the hatch is so sloped it would chop their head off, and there are numerous other issues that make the whole experience lousy for someone who likes cars. It’s clearly targeted for elderly folks. It will be traded in ASAP.

Ben
Ben
25 days ago

If I saw a home listing with pictures like this my first reaction would be “too expensive”. It’s nuts that people can afford something like this as a toy.

Freelivin1327
Freelivin1327
25 days ago

My question is why are they Volvo engines and not Lexus engines? I’m guessing this is commonplace in the boat world. Also can I get A Lexus Texas yacht? Baby got back!

Tim Peters
Tim Peters
24 days ago
Reply to  Freelivin1327

Lexus doesnt make high speed marine diesels. Its somewhat of a niche industry but manufacturers like Volvo try to leverage their truck derivative block and marinize it for economies of scale. Thats pretty common for engine displacements under 15 liters… above that it becomes a niche market since you’re trying to amortize your development costs across multiple regions with various emissions regulations.

Protodite
Protodite
25 days ago

“In light of recent news, and to calm the tides as it were, Lexis Nexis is excited to announce their new Yacht”

Querty
Querty
25 days ago

Now the IRL question: would you buy a Toyta if it came with a Volvo engine?

Alexander Moore
Alexander Moore
25 days ago
Reply to  Querty

I already have to buy Volvos with Toyota transmissions, so why not?

Last edited 25 days ago by Alexander Moore
Thomas Metcalf
Thomas Metcalf
25 days ago

It would have been much cooler if Toyota had been the ones to buy Volvo. I think the brands have a lot of alignment. The idea of reliability and practicality is common to both.

Andy Individual
Andy Individual
25 days ago

Does it have keyless ignition? It would be perfect to steal and spirit away to West Africa like almost every Lexus around here, and not even need to load it in a container.

KYFire
KYFire
25 days ago

I won’t judge until Aquaholic reviews this.

Slow Joe Crow
Slow Joe Crow
25 days ago

Since it’s just sticking the brand and some visuals on a yacht built in Taiwan I am unimpressed. Yamaha actually built sailboats back in the 70s and 80s, and still makes jet boats

Nic Periton
Nic Periton
25 days ago

My expert take on this; I find the lack of right angles admirable, this will go some way toward reducing injuries that happen when your house is wobbly,The downside? it is a very very expensive wobbly house.

Grey alien in a beige sedan
Grey alien in a beige sedan
25 days ago

My, what a dinghy of an article!

DadBod
DadBod
25 days ago

I live in a quaint harbor town in Maine in an area known for world class sailing. Motor yachts are the hot pink Lambo of the waters. So gauche. When you see one of these plastic turds floating next to a fine wooden sailboat it really hits home how fugly and lame they are.

bomberoKevino
bomberoKevino
25 days ago
Reply to  DadBod

This is true, although your corner of the world is quite special in terms of the quantity of gorgeous wooden sailboats you see. Those, in turn, are the older German sports car of the waters, with annual maintenance costs/effort that can easily meet or exceed the sales value of the yacht.

DadBod
DadBod
25 days ago
Reply to  bomberoKevino

I have a friend with a boatyard, and he specializes in wooden boats. What people spend on something that sees a handful of weeks in the water is astonishing.

Also I am bitter that I can’t ascend to the $5M motor yacht class of people.

Protodite
Protodite
25 days ago
Reply to  DadBod

You never make money on a boat

DadBod
DadBod
25 days ago
Reply to  Protodite

The best boat is a friend’s boat

Andy Individual
Andy Individual
25 days ago
Reply to  DadBod

If only more people would appreciate how much easier it is to just drink on shore…

Pat Rich
Pat Rich
25 days ago

I do think its strange they aren’t being build domestically, but I would guess that Toyota Marine doesn’t have the facilities for this kind of product.
Toyoda had an indigenous Toyota Marine Ponam 35 for a while
https://livedoor.blogimg.jp/officebm/imgs/8/7/87afda74.jpg

The Ponam 35 is a 40 foot sport fishing cruiser with a pair of marinized 1VD-FTE Turbo diesel V8 engines made by Toyota. Seems like a true Lexus Yacht should have YANMAR engines as they have close collaboration with Toyota and Toyota Marine. I guess they don’t have big enough engines for this class right now however.

Last edited 25 days ago by Pat Rich
getstoneyII (probably)
getstoneyII (probably)
25 days ago
Reply to  Pat Rich

The thing is, is that those Penta pod drives are the gold standard in yachting, and A 70’s hull design on a live-aboard is a whole different animal than a 40′ sport fisher, so that’s more than likely why.

Usernametaken
Usernametaken
25 days ago

Toyota has a marine engine divison. They couldn’t be bothered to grasp at least some relationship to Lexus beyond a badge?

Last edited 25 days ago by Usernametaken
LarsVargas
LarsVargas
25 days ago

I can afford Lexus cars, but the current lineup (and really anything in the past 10 or so years) is so embarrassingly ugly to me, I wouldn’t consider one. But this yacht, which I absolutely cannot afford, even to rent for a weekend, is good looking and something I would consider if in the $5 million yacht market.

Alexk98
Alexk98
25 days ago

Mitsubishi is part of a group of companies with a heritage of building everything from warplanes and cargo ships to a failed regional jet.”

I’m sure if you asked Mitsubishi reps about their fighter plane history they would have Zero clue what you’re talking about…

LarsVargas
LarsVargas
25 days ago
Reply to  Alexk98

You win the internet today. Here’s your prize, a can of Mitsubishi Tuna fish.

https://qph.cf2.quoracdn.net/main-qimg-8598e81d0f720b0c3292622d9b49103d-lq

Alexk98
Alexk98
25 days ago
Reply to  LarsVargas

Gotta appreciate the branding effort put in. Just a Mitsubishi logo and “3 diamonds brand” blandly added to a can. Still more appetizing than an Eclipse Cross or Outlander Sport.

Shooting Brake
Shooting Brake
25 days ago

What, 5 Mil new? Well it looks like I’ll have to wait 20 years and buy a 20 year old one that has deprecated down to a mere 2-3 Million or so ヽ(●゚´Д`゚●)ノ゚

Last edited 25 days ago by Shooting Brake
getstoneyII (probably)
getstoneyII (probably)
25 days ago

Well, they certainly aren’t the first to do it. Heck, Connor McGregor has a Lambo one that’s not even a part of this list:

https://www.yachtingmagazine.com/5-luxury-car-companies-building-yachts/

As for this one, I’m not sure who thought those couches were a good idea, but they look way less than comfortable. Besides, for a 68′ you would be much better off with an Azimut, or even a Sunseeker, to name two lux ones off the top of the old dome. Even Sea Ray builds a really nice 68′ for less if you want to go “cheapo”.

Last edited 25 days ago by getstoneyII (probably)
Protodite
Protodite
25 days ago

I mean they can be a really fun form giving exercise

getstoneyII (probably)
getstoneyII (probably)
25 days ago
Reply to  Protodite

Couch design?

Ranwhenparked
Ranwhenparked
25 days ago

Horizon does quality work, their cabinet making seems to be pretty top notch, some nice woodwork

Michael Beranek
Michael Beranek
25 days ago

I just love it when some idiot rips one of these around on the Chain O’ Lakes, causing skiers to drop and small craft to capsize.
Out of the way, plebes!

Michael Beranek
Michael Beranek
25 days ago

I’ve seen plenty this big, even south of the dam. More dollars than sense.

35
0
Would love your thoughts, please comment.x
()
x