Home » Starring Jaguar The Car: Cold Start

Starring Jaguar The Car: Cold Start

Cs Jagpop
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When I saw this brochure cover for a 1958 Jaguar XK150, there was something oddly familiar-feeling about the unusual layout and design. The layout doesn’t really feel automotive, as such. The context of the car is just so far removed from how we deal with cars, as big rolling things that rest on a road, that we get inside. The imagery here, of the car popping eagerly through a hole punched, trompe l’oeil-style, in the cover of the brochure, its wide-eyed, eager face staring wall-eyed out into the world, feels more like, well, the start of an old kids’ television show. The Jag would pop out just after the riotous theme song ended, perhaps honking a couple of times.

You know what this feels like? It feels like this:

Vidframe Min Top
Vidframe Min Bottom

Oh, Gonzo, how are you so great?

 

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Knowonelse
Knowonelse
1 year ago

It reminded me of bits of Laugh In. Or is something only us olds remember?

NAMiata
NAMiata
1 year ago

A trompe l’oeil reference in a car site. Another reason to love The Autopean.

Dodsworth
Dodsworth
1 year ago

The Great Muppet Caper.
What’s a caper?
I think it’s a small chicken.

DONALD FOLEY
DONALD FOLEY
1 year ago

Looney Tunes.

SAABstory
SAABstory
1 year ago

I still harbor utterly impractical/financially disastrous dreams of buying an old Jag to work on in my retirement, specifically the XK-120 or XK-150 but more realistically an XJ. This cold start brought those dreams back up, and now I’ve spent time looking online.

Thankfully I have neither the funds, time or space to make this dream happen. Regardless, damn you, Torch.

BAD EDIT
BAD EDIT
1 year ago

Fonzie drives a PT Cruiser for sure.

Duke of Kent
Duke of Kent
1 year ago
Reply to  BAD EDIT
Paul Brogger
Paul Brogger
1 year ago
Reply to  BAD EDIT

Hey! I resemble that remark!

Dar Khorse
Dar Khorse
1 year ago
Reply to  BAD EDIT

I think you mean Fozzie, but he most certainly drives a Studebaker:

https://i.pinimg.com/originals/5a/89/85/5a89851a52443c584ef0c250bc31f0c9.jpg

Quote from Fozzie in the 1979 classic Muppet Movie: “Ahhh, a bear in his natural habitat – a Studebaker.”

Duke of Kent
Duke of Kent
1 year ago
Argentine Utop
Argentine Utop
1 year ago

It reminds me of my dog when she peeks at the kitchen counter.
Lovely car, indeed.

Flyingstitch
Flyingstitch
1 year ago

Given that unfortunate bit of unintended acceleration at the reveal, the marketing team made the best of it.

Also, Animal and Gonzo are the best Muppets.

Dsa Lkjh
Dsa Lkjh
1 year ago
Reply to  Flyingstitch

In the top three, certainly.

MATTinMKE
MATTinMKE
1 year ago
Reply to  Dsa Lkjh

Swedish Chef has to be on that list.

Drew
Drew
1 year ago

It has a great face to be a children’s television character: it looks wide-eyed and the bumper gives the impression of an underbite. The grill gives it a big nose, much like our friend Gonzo. I’d choose a different paint color, but it is otherwise ready for its big break.

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