I hope you like blue. The 2024 Ford Mustang GT California Special package has just been unveiled, and it looks like Ford gave its greenest intern $150 to spend on AliExpress. Yes, this is a real factory-installed appearance package, and you might soon see it on a new Mustang near you. I believe I speak for everyone when I say “What the hell?”
See, Ford’s come up with this color called — and I’m not joking — Rave Blue, and has decided to just go wild with it. It’s on the wheels, it’s on the stripes, it’s on the badges, it’s on the new horizontally-slatted grille, it’s just absolutely everywhere. What goes with blue? Well, if you’re a skateboarder or do roller derby, black, so that’s the other accent color on this stickered-up Mustang.
Things get better on the inside as blue accents elevate the dreariness of an otherwise black cabin. Blue inserts on the seats and steering wheel brighten things up a touch, as does blue and grey stitching on otherwise dark materials. I’m a fan of colored interiors, so this is the only part of the California Special package I can endorse.
Admittedly, the blue exterior accents are hilarious in the greater context of the automotive kingdom. It hasn’t been that long since every eco-friendly car from Germany to Japan was plastered in blue accents, so to put a bit of blue on pretty much every exterior part on a Mustang elicits a certain incongruity.
However, when I learned that this California Special package costs $1,995 on top of a Mustang GT Premium, I just about fell out of my chair. Sure, the blue-stitched interior can’t be cheap, but I couldn’t fathom paying two grand for something that looks like this. It’s wild to think that someone with presumably functioning eyes looked at this visual package and decided it was sick. However, Ford will print money with this package, and Mustang Brand Manager Joe Bellino explained why in a press release statement:
Mustang has a rich well of special edition models to draw from, and we’ll continue to reinvent them for a new audience. From the track-ready Dark Horse to the world-beating Mustang GTD, Ford is elevating the Mustang for all audiences. The new, modern Mustang GT California Special is a perfect example of our drive to build a Mustang for every customer.
It turns out, there are plenty of Mustang customers with bad taste out there, and if Ford can get a slice of the tackiness market, all the power to it. Who knows? Maybe Dodge will start making tape stripes that look like splitter guards.
(Photo credits: Ford)
Support our mission of championing car culture by becoming an Official Autopian Member.