You know what I miss that cars often had up until the ’90s or so, and are almost extinct today? Badges. Not the usual make/model badges, though, we still have plenty of those, I mean the highly-specific feature badges that cars used to proudly display. Actually, not even just features – also technical details.
You know what I mean, right? There was a time when carmakers were so proud of a particular technological innovation that they’d produce whole chrome badges crowing about something like how many camshafts the engine had, or the method by which fuel was delivered to the engine, or how many gears the transmission had.
You could roll up behind a car and be proudly told how many valves per cylinder that engine was sporting, if the fuel was injected, or if that engine was turbocharged, and if it was, if that turbo had a partner or not. It was glorious! You could see what the engineers were most proud of, all without opening the hood!

Modern cars, though, they don’t do this anymore, it seems. And it’s not like there aren’t plenty of technical innovations to crow about. But people seem less interested in the technical minutia, less willing to brag about how having four valves per cylinder than they are about what features and creature comforts and tech whatevers they have. So maybe we need to re-think these detail badges for a new era.
For example, a badge like this seems like it would be pretty damn important to a lot of people:

A Carplay Ready badge! Sure, there’d likely be an Android Auto Ready one, too. The presence of CarPlay capability is a dealbreaker for a lot of people, so you’d think owners would like to make sure everyone behind them knows what they’ve got on that center screen.
Here’s another feature I see on a lot of new cars, but one that’s generally quite hidden unless you’re in the car:

What’s the point of being able to set the ambient footwell lighting of your car to the perfect shade of plum if no one knows you can do that? This badge would solve that. PERMANENTLY.

Here’s a good idea: if you are stuck with a car that uses some kind of miserable subscription service so you can have access to things like heated seats or whatever, may as well let everyone know your pain, right? Put that shit right on the back of the car!
Here’s a good one for EVs:

How many gears your transmission has has long been something to crow about in chrome on your tailgate, and just because most modern EVs only have one gear, that’s no reason not to show it off!
You know what people really want to know about your car? I mean, at least as much as they probably wanted to know how many valves per cylinder you had? This:

USB ports! And yes, I think it’s important to break that down into the number of USB-A and USB-C type ports.
This one is maybe less of a feature and more of a warning:

I feel like I’d want to know this just by looking at the car, so I can judge accordingly.
For some reason, “twin” is always fun on a badge, whether it refers to camshafts or carburetors or turbos. So what’s a nice new thing we can describe as being twinned? How about this:

Twin cabin air filters! That’s living right there.
I’m sure there’s other good ones, so feel free to discuss, debate, debase, and defrock in the comments!









not sure if they still do it today, but when MG was new to the Indian market (circa 2019 or so), their cars had badges that said “Internet Inside”, as they were one of the first connected cars to be sold there.
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Badges I would like:
-Gas guzzler
-V8 (or V10, etc)
-Manual
-Screenless
-Colorful
-Unplugged
-Unconnected
-27 Cupholders
-5 Ashtrays
Oh, here’s a good one:
“Crotch vents”
Also: “Fuel Shark”
The technical term for “Crotch Vents” is actually “Testicooles”
Ha ha, actually haven’t heard that one! See also: ball chillers
Reminds me for a while I remember seeing a “GM” badge on all? Gm brand vehicles, which I though rather odd
Imagine a similar (& Yes I think this would be funny) a “VW” badge on a Bentley or a Bugatti or Audi
“Brushless” needs to be on there. Like every Dewalt and Milwaukee.
Clever phrase in the top shot! That 5-Speed Honda badge brought back some fond memories of a classmate’s ’75 Civic. I’d have proposed a badge on the quad exhaust V6 Camrys saying, “only two of these pipes are functional.”
I feel like Mercedes is one company that has never stopped doing this – with their badges for Bluetec, V8, Turbo, Biturbo, 4matic, 4matic+, E Performance, on and on.
came here to say, merc loves doing this on the fender
Better than the above, let’s bring back “Ride Engineered” badges.
In a sense this is what every car with a “hybrid” badge is doing.
I always did like the look of the badges on the Toyota Sprinter TRUENO GT-APEX Twin Cam 16
I remember when rear defrost used to be occasionally cited as a feature. Never saw a badge for it though
We already have the replacement for ‘twin cam’ badges… it’s ‘Dual Motor’ and similar badges that indicate there are two or more electric motors for propulsion.
But on a less serious note, I suggest “Twin Vanity Mirrors” or “Twin-Dual Leatherette”
My ’17 Legacy has PZEV on the back which I think is “partially zero emission vehicle.” It doesn’t have start/stop or shut cylinders off or anything, so I’ve always been confused by that one.
PZEV was a definition made by California as a step between regular cars and electric/hybrids. It’s SULEV plus there are no evaporative missions, i.e. a sealed fuel tank.
X Shaped Headlights
The only thing I can think of are the newton-meter torque badges Cadillacs have, which are not at all accurate.
I’m not looking through 4 pages of comments to check, but surely by now someone has suggested that we badge the number of cup holders?
I’m still confused that my (NC) MX-5 has four cup holders for two seats.
When I had a 96 Geo Metro, I was able to get a custom badge made for me that was a dead ringer for the old “5.0” badge on the front fenders of some Mustangs. However, mine said “1.0” for the 1-litre 3-cylinder devil of an engine.
Canada had a larger, flashier set of 5.0 badges on Mustangs.
A 5.0 I was interested in had them.
It had an 8000 rpm 351 clevor in it instead.