You know what I miss that cars often had up until the ’90s or so, and are almost extinct today? Badges. Not the usual make/model badges, though, we still have plenty of those, I mean the highly-specific feature badges that cars used to proudly display. Actually, not even just features – also technical details.
You know what I mean, right? There was a time when carmakers were so proud of a particular technological innovation that they’d produce whole chrome badges crowing about something like how many camshafts the engine had, or the method by which fuel was delivered to the engine, or how many gears the transmission had.
You could roll up behind a car and be proudly told how many valves per cylinder that engine was sporting, if the fuel was injected, or if that engine was turbocharged, and if it was, if that turbo had a partner or not. It was glorious! You could see what the engineers were most proud of, all without opening the hood!

Modern cars, though, they don’t do this anymore, it seems. And it’s not like there aren’t plenty of technical innovations to crow about. But people seem less interested in the technical minutia, less willing to brag about how having four valves per cylinder than they are about what features and creature comforts and tech whatevers they have. So maybe we need to re-think these detail badges for a new era.
For example, a badge like this seems like it would be pretty damn important to a lot of people:

A Carplay Ready badge! Sure, there’d likely be an Android Auto Ready one, too. The presence of CarPlay capability is a dealbreaker for a lot of people, so you’d think owners would like to make sure everyone behind them knows what they’ve got on that center screen.
Here’s another feature I see on a lot of new cars, but one that’s generally quite hidden unless you’re in the car:

What’s the point of being able to set the ambient footwell lighting of your car to the perfect shade of plum if no one knows you can do that? This badge would solve that. PERMANENTLY.

Here’s a good idea: if you are stuck with a car that uses some kind of miserable subscription service so you can have access to things like heated seats or whatever, may as well let everyone know your pain, right? Put that shit right on the back of the car!
Here’s a good one for EVs:

How many gears your transmission has has long been something to crow about in chrome on your tailgate, and just because most modern EVs only have one gear, that’s no reason not to show it off!
You know what people really want to know about your car? I mean, at least as much as they probably wanted to know how many valves per cylinder you had? This:

USB ports! And yes, I think it’s important to break that down into the number of USB-A and USB-C type ports.
This one is maybe less of a feature and more of a warning:

I feel like I’d want to know this just by looking at the car, so I can judge accordingly.
For some reason, “twin” is always fun on a badge, whether it refers to camshafts or carburetors or turbos. So what’s a nice new thing we can describe as being twinned? How about this:

Twin cabin air filters! That’s living right there.
I’m sure there’s other good ones, so feel free to discuss, debate, debase, and defrock in the comments!









I have SAAB, 900, TURBO, and 16 VALVE badges on my Outback XT. Half are true.
I had a pair of Corolla 1.8 badges on the fenders of my ’84 Subaru like Mustang 5.0 badges and a Saturn “Twin Cam” badge on the tailgate, though of course, that was a lie as it was OHV, but I was at the junk yard and there they were and it’s not like anyone knew or cared.
I think Tesla has used/uses “Dual Motor”. More EVs should put the number of motors on it, “Trimotor” or “Tri-Power” (is that trademarked?) would especially be cool and maybe voltage, like “800V Tri-Power” in some cool looking badge.
When I was in high school a classmate boasted that she got a new “Pontiac Grand Am abs” , pronounced the way you would abbreviate your abdominal muscle group. We were all very confused until we figured out she was referring to the antilock brake system badge on the trunk.
Adas vendor and battery cell manufacturer could be interesting for evs.
Momenta ADAS
CATL Qulin
God’s eye equip
Blade 2.0
UPSIDE DOWN
84 MONTHS
This is America!
Where is the cup holder count badge?
[ TWIN BUCKET ] – seats or the 5-gallon variety
[ TWIN KEY FOB ] – this one is ripe for hijinx
[ 3 SCREENS ]
[ 12V SOCKET ]
[ TPMS ]
[ OBD2 ]
[ R-134 ]
The perfect badge for select Toyotas :
TWIN FLOORMAT
At this point, why not MANUAL if appropriate?
I would enjoy if a manufacturer made “hybrid” into a pictogram instead of a word, like a combination of the check engine light icon and an atom maybe.
WARNING:FSD
Seriously though I feel like more EVs should have a badge with their voltage architecture on it
VWs used to have a 16V badge on the back. Now the IDs could sport a 400V badge, seems like an upgrade!
As much as I’m not really a fan of the vehicles, I do admit “dual motor” is pretty cool for a think-about-it badge.
LOL I love it! Screen size would be another good one.
There’s only one such badge on my vehicles, on the back of my Triumph Acclaim. Somehow I don’t think boasting of a Trio-Matic is likely to make a comeback.
Well AWD badges are alive and well; apparently it’s a deal breaker even in the sunbelt, lest you slide off the road into a ditch on a sunny day.
My car has 6 USB-C ports. Only one of them is data enabled. The rest are charging only and the data enabled one isn’t in the center console. It’s on the lower portion of the dash.
I saw a PT cruise with a CUMMINS badge on it. That was good for a chuckle.
My RX8 Lemons race car was plastered with stickers for various camshaft / crankshaft / piston / valve spring / etc. companies.
I think Jason overlooked the most important badge you could have: “13 Cupholders”
That badge wasn’t referring to the engine.
It was referring to the driver.
IYKYK