Home » Americans Bought A Crap Ton (13,487 Metric Tons) Of Porsche 911s So Far This Year

Americans Bought A Crap Ton (13,487 Metric Tons) Of Porsche 911s So Far This Year

2026 Porsche 911 Carrera Tmd Ts

Porsche’s decision to become more mainstream by offering sedans and SUVs turned the nearly kaput automaker into a global powerhouse, and whatever complaints people made at the time have long been washed away by the huge tide of cash flowing into the company. That it was able to do so without losing its edge is impressive, and can be attributed both to the Porscheness of those new models, and the enduring and wonderful existence of the 911.

Curiously, this year the trend has reversed itself a bit. The company is grappling with fallout from its EV push and a reconsideration of what a future Porsche will be, and the brightest of bright spots in the United States is the Porsche 911. Even better news, Porsche tells me that on models where the manual was available the take-rate has been high. While selling new EVs has yielded mixed results for traditional OEMs, the used market is fairly robust according to the most recent data.

Vidframe Min Top
Vidframe Min Bottom

That’s about it for the good news in The Morning Dump. In the bad news category, one of our friends and colleagues was nearly arrested for the simple act of driving a press car. The reason? AI cameras inadvertently labeled the car stolen. That’s not ideal. You know what’s also not ideal? Car loans are getting longer, but warranties are not!

The Porsche 911 Almost Outsold The Cayenne Last Quarter

2025 Porsche 911 Carrera T
Photo credit: Thomas Hundal

The best time to buy a Porsche 911 was 20/30/40 years ago, when prices for 911s were a lot lower. The second best time to buy a Porsche 911 is right now. And I mean any 911. New. Used. CPO. A 996 or a 997.2 GTS. An ’80s Targa or a ’90s Turbo. There may be a time when, like vintage muscle cars, 911s retreat in price, but it ain’t gonna be anytime soon.

I happen to be old enough to remember when Porsche introduced the Panamera and the Cayenne. There was, as there always is, the usual sturm und drang about what this meant for the brand. Would Porsche remain Porsche? Would the 911 fade into oblivion? With hindsight, it’s clear the answers are yes and no. As an enthusiast, I would happily buy either a first-gen Cayenne or Panamera. I’ve actually harbored a longstanding desire to turn a Panamera into a tow vehicle for a trailer.

As for sales, the 911 is about as popular as it’s ever been, and it’s the one true bright spot in the lineup for Porsche. Check out this chart:

Porsche Sales Chart
Source: Porsche

What do you notice there? For one, the 911 almost outsold the Cayenne last quarter and could, possibly, end up being the second best-selling model behind the Macan (I’ll get into that in a second). Overall, 911 sales were up nearly 60% this year, while everything else slumped.

Part of this is the enduring appeal of a 911 and part of this is Porsche’s approach to the model, which is to make a 911 for every imaginable buyer. There’s a new 911 Turbo S Coupe and Cabriolet, for instance, in addition to the new GTS-T Hybrid. Porsche also still sells a real manual (ahem, Ferrari). I spoke to a Porsche spokesperson this morning who, in addition to not complaining that I was pestering him before 8 am, provided some more details on manual take rates.

Obviously, the blissfully perfect Porsche 911 Carrera T only comes in manual form, so that’s 100%. What about the GT3? The overall manual take rate is, per this spokesperson, above 50%. If you want to drill down further, 83% of GT3 Touring owners chose the third-pedal option. The impending Porsche 911 GT3 S/C? Also manual-only.

To even ask why the Porsche 911 is popular is to admit that you’ve either never driven one or, if you have, to admit you’ve entirely lost your capacity for joy.

So what about the rest of the lineup? Here’s where it gets a little squidgier. The 718 is out of production, so that’s an easy one. With the general flatlining of the EV market, and the loss of tax credits, Taycan sales dropped by nearly half through the first half of 2026. The Panamera continues to slowly decline as we go deeper into the third generation.

The Cayenne and Macan is where numbers are even stranger. The Cayenne is going electric-only, maybe, but the only Cayennes being delivered right now appear to be the gas or hybrid version. The Macan is ending production of the gas-powered model this month, but the vast majority currently on dealer lots are of the gas variety.

Porsche has recognized that this push to EVs only doesn’t match reality, at least here, so the company is changing course. As Edmunds reports:

Porsche will pivot away from its previous EV-forward strategy for key models by breathing new life into combustion versions of the Macan compact SUV and Cayenne midsizer. Plus, a three-row model, internally known as the “K1,” which was already in development as an EV, will ditch electric power in favor of launching with more palatable gas and plug-in hybrid options.

The move is a departure from Porsche’s earlier Strategy 2030, which would have seen the company transition core models toward fully electric powertrains. The previous approach was based on bullish EV growth expectations that predicted demand would continue to surge for fully electric vehicles, as it had in the late 2010s and early 2020s, and held that over 80% of Porsche sales should be all-electric by the end of the decade. But softening EV demand means this won’t be the case.

Now, Porsche is rapidly preparing a new gas-powered compact SUV for launch “not later than 2028,” according to chief executive Oliver Blume.

Will there be enough gas-powered Macans to satiate demand? Will Cayenne sales dip below 911 sales? I assume we’ll have at least one quarter where the Porsche 911 is the best-selling car the company has in the US, which would be quite the outcome, although I doubt that’ll last for long.

Also, as for the headline, assuming the average Porsche 911 weighs 3,500 pounds, that’s how many metric tons of 911s the company sold.

Used EV Growth Is Outperforming Used Gas-Powered Cars

2026 Mustang Mach E Gt California Special 13
Photo credit: Ford

EV adoption is hamstrung by a mix of cost and choice; the used EV market is a sign that there are buyers there for the right car at the right price. Manheim released its half-year report on the used car market, and while the overall used car market remains strong, the used EV market remains stronger:

Used electric vehicles remained one of the strongest segments in the wholesale market during the second quarter. The EV Index increased 12% year over year and 1.7% month over month in June, significantly outperforming the Non-EV Index, which rose 1.7% year over year and 0.2% from May.

Growing model variety, improving consumer familiarity with EV technology and elevated fuel costs have all contributed to stronger demand. At the same time, increasing off-lease EV volume at wholesale has not overwhelmed the market.

“Used EVs continue to outperform the broader market,” Gregory said. “We’re seeing a wider variety of EVs return from lease, helping provide dealers and retail shoppers more options than they had just a few years ago. That broader availability is helping demand remain resilient even as supply grows.”

If the only gap between people buying EVs and not buying EVs was cost, then you’d assume that the Chevy Bolt and Equinox EV would absolutely dominate the market. While the re-introduced Bolt is selling well, the continued dominance of the Model Y is a sign that buyers are still cognizant of the value trade-off electric vehicles offer in the current market. A reasonably equipped Equinox FWD costs more than a better-equipped RAV4 Hybrid XLE Premium or Woodland Edition, so you have to really want an EV, and if you really want an EV you have a lot of choices.

The depreciation/tax credit aid you get on a used EV seems to be addressing both issues at the same time, allowing customers to get a well-equipped off-lease EV at a price that’s as good, or better, as an equivalent gas vehicle. With fuel prices growing higher and the conflict in Iran seemingly never going to end, there’s a logic to this if you can charge at home.

Flock AI Cameras Misidentified A Press Car As Stolen

Joel Arrested Large
Photo: Joel Feder/The Drive

The science fiction film Minority Report proposed a world wherein clairvoyants and mass surveillance combine to stop premeditated murders from occurring. The reality of today is that mass surveillance exists, aided not by oracles but by AI. Unfortunately, the AI doesn’t always work as expected, as Joel Feder wrote in The Drive:

“Are you armed?!” the police officer screamed. “Get out of the car!”

On an otherwise normal Sunday afternoon in late June, I’d decided to take the $155,000 Range Rover I was testing that week out to run some errands with my wife. Little did I know that choice would complete a technological chain linking surveillance cameras, AI, and law enforcement that led to me and my wife being surrounded by police, hands on their guns, in a Kohl’s parking lot in suburban Minnesota.

After dropping off our Amazon returns, we’d just gotten back in the Range Rover and reversed maybe two feet out of the spot when four cop cars came flying out of nowhere and boxed us in. The officers jumped out and started shouting. It’s a situation that can quickly and frequently turn bad, so as unprepared as I was, I followed their orders, got out with my hands up, and tried to figure out what the hell was happening.

This article has multiple layers of WTF, and most of it comes from a data error, with cameras following Joel and his wife around assuming the car he was in was stolen (it obviously wasn’t). I’m glad Joel is alright.

New Cars Should Come With Longer Warranties

2025 Ford F 150 Lobo Pr 102 6849
Source: Ford

Car loans are getting longer and longer, though warranties are not, which I know causes consternation with some buyers. As the industry looks for ways to get more buyers into cars, Automotive News makes the point that warranties should be longer:

That negative equity puts the salesperson in a tough spot: trying to sell a trade-in customer another new car when they’re already underwater. Rolling that negative equity into the financing of a new purchase may work as a short-term bandage, but it can put the customer further in the hole over the long term — creating buyer’s remorse and resentment, not loyalty.

Longer loan terms are a serious threat to dealers’ business — dealers and automakers together should identify ways to help customers avoid financial trouble that could temporarily remove them from the new-car market. The service bay is a good start.

I’d be remiss if I didn’t mention that our partners at Galpin are offering a 10-year/100k-mile limited powertrain warranty on most of the cars they sell.

What I’m Listening To While Writing TMD

There are so many good Bonnie Tyler songs to pick out to remember the great Welsh Singer, who passed yesterday. I think “It’s a Heartache” is appropriate. RIP.

The Big Question

What’s your favorite 911?

Top photo: Porsche

 

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Ben
Member
Ben
17 minutes ago

while the overall used car market remains strong, the used EV market remains stronger

While I don’t mind spending the dough to buy new when I think I’m going to keep a car for a long time, that doesn’t describe any of the EVs currently on the market. None of them tick enough boxes to be long-term purchases, which means I wouldn’t want to spend a lot up front if I’m probably going to trade up to something better in a few years.

Of course, it’s the same problem as manuals. Someone has to buy them new in order for me to buy them used.

Automotive News makes the point that warranties should be longer

TANSTAAFL. Warranties aren’t going to just magically get longer. If the warranty is longer, the price will go up, and then you’re financing for even longer, and the vicious cycle continues.

Unfortunately, the AI doesn’t always work as expected

Who could possibly have predicted that? You know, besides anyone who’s ever used AI and realized it’s frequently full of shit.

There are so many good Bonnie Tyler songs to pick out to remember the great Welsh Singer, who passed yesterday.

Between this, the AI surveillance dystopia, and Mercedes not getting her puppy, this has been one of the more downer news days I can remember (at least in terms of Autopian-adjacent news). 🙁

Freddy Bartholomew
Member
Freddy Bartholomew
31 minutes ago

I know this is a site about autos, but doesn’t the police response bother anyone? It scared me. One stumble and you have a massacre.

Harvey Firebirdman
Member
Harvey Firebirdman
19 minutes ago

As someone that conceal carries on a daily yes it really concerns me as because the stupid AI could mark me in a stolen car and since I registered for a permit before Indiana went constitutional carry po-po can see that and yeah literally could come guns drawn and be trigger happy because some companies shitty AI camera thinks I am in a stolen car because I don’t follow their route patterns they have in their database for me. I drive like 5 different vehicles and as stated below currently have a rental while a car is in for warranty repairs and also I travel for the job where I could get a rental also.

Casey Blake
Casey Blake
41 minutes ago

It’s that top decile or so of the wealth distribution that has more money than it knows what to do with. Most of the economy right now is figuring out how to separate those folks from their cash.

Spikersaurusrex
Member
Spikersaurusrex
47 minutes ago

My favorite 911? probably that one racecar painted as a dinosaur. The name escapes me at the moment. I don’t have an opinion on them as a road car because I’ve never driven one. I guess people like them, so they’re good.

Turn the Page
Member
Turn the Page
53 minutes ago

My favorite 911 is the 1968 model a friend brought to the US from Germany. After high school, my friend enlisted in the US Army, serving in Germany. It’s my favorite because it opened my eyes to what a real driver’s car was. I was completely into American muscle cars, doing engine swaps, modifications, and restoration. After driving that 911 a few times, learning not to lift in corners, and feeling and listening to the song of that sweet flat six, I was a believer.

While I never owned a 911, the one that I really desired was the silver 1975 911 Turbo I looked at on the showroom floor while in college. The 911 remains my favorite dream car.

Harvey Firebirdman
Member
Harvey Firebirdman
1 hour ago

Oh I am sure those flock cameras won’t also lead to you getting pulled over because you are in a rental and the database they are building noticed you don’t drive a crappy Buick encore appliance mobile (I currently have one of those as a rental as my Polestar 2 is getting warranty repair for blind spot sensor)

Cerberus
Member
Cerberus
1 hour ago

All those colors in the top image and I see 90% in silver. As not a 911 fan, my favorite would probably be a DP modified slant nose for that ultimate ’80s feel or the 2.7 Carrera RS. The 911 was always like a less interesting, sportier Saab 900 to me—nice, but not quite as premium as you know they’d like or need them to be. I can’t imagine spending the insane money they want today on such a predictable choice with bland-yet-cartoony-in-a-bad-way styling in a vehicle with an abhorrent ancestry.
It’s like, I’ve had the dubious opportunity to sleep with a couple decent looking married narcissists, but I don’t care how good in bed they might have been, they have no appeal to me.

Hlokk
Member
Hlokk
1 hour ago

TBQ: so many to choose from. For classics it would be be the G-body 911SC and the 964 version of the RS. For modern the 992.1 S/T

Last edited 1 hour ago by Hlokk
It's Pronounced Porch-ah
Member
It's Pronounced Porch-ah
1 hour ago

The days of affordable to me air-cooleds are in the rearview, I had my Porsche fun with the Boxster and while I really wanted to replace it with a 911, its probably not realistic. I had my eyes on a quad-carb 65 Corvair coupe… does that count as another type of 911?

Autonerdery
Member
Autonerdery
19 minutes ago

More power than a contemporary 911, and not much more weight! Roomier, too, and with a bigger trunk. Works for me!

Vanagan
Member
Vanagan
1 hour ago

So what you’re saying is that VW has found a replacement vehicle for the Beetle. It’s all coming full circle.

Andy Individual
Andy Individual
1 hour ago

Up until a few years ago, I would often see a mid 70’s Kermit green 911 Carrera driving around my area in the summer. Pristine condition visually. There was a woman driving it, but I never got her attention to ask about it. She wasn’t driving foolishly or anything like that. Just normal trips. Once I saw it parked and left a note, but never heard from her. It’s possible the note might have been a bit aggressive in expressing my desire to buy the vehicle. My bad.

Anyway, whenever I saw her drive past she seemed to have a huge smile on her face, so that makes it my favourite 911. Also, c’mon, Kermit green!

Last edited 1 hour ago by Andy Individual
Eggsalad
Member
Eggsalad
1 hour ago

I haven’t driven a 911 since 1983 or so, and I wasn’t very impressed. There are hundreds of other cars I’d rather spend that kinda dough on.

Lockleaf
Lockleaf
1 hour ago

In my area, a base model 911 of 2010ish vintage is cheaper than a similar Cayman of similar vintage. Pricing goes Boxter<911<Cayman<Fancier versions of any of them. I find that strange and interesting. If I were buying I would probably look at the Cayman, but the price oddness would drive me back to 911.

Lockleaf
Lockleaf
1 hour ago
Reply to  Lockleaf

Oh and TBQ, that would be the vintage porsche built by Home Built By Jeff on Youtube.

SaabaruDude
Member
SaabaruDude
1 hour ago

 dealers and automakers together should identify ways to help customers avoid financial trouble that could temporarily remove them from the new-car market. 

While I don’t disagree, consumers also need to make intelligent choices AND be held accountable for our actions: if you take out a loan, you pay it back.

*Jason*
*Jason*
41 seconds ago
Reply to  SaabaruDude

Bingo. Customers need to stop taking out ridiculous loans to get into a car they can’t afford. It is crazy that the Automotive News article admits that this is about rolling over customers that are underwater.

If you are underwater – STOP swimming for the bottom of the sea!

Carbon Fiber Sasquatch
Member
Carbon Fiber Sasquatch
2 hours ago

I’m partial to either a 997 Carrera 2S with a stick or a 997 Turbo S with a Stick

No Kids, Lots of Cars, Waning Bikes
Member
No Kids, Lots of Cars, Waning Bikes
2 hours ago

TACO ruins everything.

I was planning on an off-lease EV but his Epstein Distraction Iran War is keeping prices (relatively) high.

Carbon Fiber Sasquatch
Member
Carbon Fiber Sasquatch
2 hours ago

I’ve been more TOFU than TACO lately. He can’t seem to do anything right in almost a comical way except it’s terrible for the country

Hoser68
Hoser68
1 hour ago

Whatever is happening, it’s gone from SNAFU, through TARFU and into FUBAR.

Spikersaurusrex
Member
Spikersaurusrex
53 minutes ago

Can we drop the TACO thing, please? I happen to like tacos, especially on Tuesdays, and I don’t want a political association in my head when I think about them.

Feel free to call the president anything else you want to; I have no issues with you having strong opinions about him. Just leave my tacos out of it. 🙂

No Kids, Lots of Cars, Waning Bikes
Member
No Kids, Lots of Cars, Waning Bikes
28 minutes ago

I concur…but I think this has made it to him and he dislikes it.

MaximillianMeen
Member
MaximillianMeen
1 minute ago

Of course he dislikes it. The last thing he wants is to be associated with anything Mexican.

Albert Ferrer
Member
Albert Ferrer
2 hours ago

TBQ: A 1973 911 Carrera RS 2.7, red over white. If it has to be somewhat attainable, a base 993 Carrera Coupé. But really, any 911 with a manual would be ok.

Also, interestingly, last year Porsche outsold Honda in Europe.

RAMbunctious
RAMbunctious
2 hours ago

My 2026 Ram came with a factory 10year/100K mile powertrain warranty.

I don’t think about 911’s enough to have a favorite, but I like the look of the 80s/90’s ones, I think.

Joke #119!
Joke #119!
2 hours ago

I couldn’t really partition 911s, as they all fit in the “cannot afford” (either to buy, to maintain, to drive) category. I like them all, would like to drive as many as possible. Stick only, though. Lighter the better IMO.
Shit, might as well get the inverted bathtub predecessor.

Taargus Taargus
Member
Taargus Taargus
2 hours ago

Probably Reno 911.

Carbon Fiber Sasquatch
Member
Carbon Fiber Sasquatch
2 hours ago

This is the best answer

Sackofcheese
Sackofcheese
2 hours ago

TBQ: The 1of 1 PTS Sunderwensch Baby Shit Green 992 GT3 RS with deviated stitching, Weissach Package, and of course the matching Primer Grey dial Porsche design watch

/S Porsche owners have become Corvette Boomers with more money for their “Track Toy” that only gets driven to C&C to be fellated over. Give me an actual race car for track work, comfy truck to tow it, and a Miata for twisty road drives.

The Stig's Misanthropic Cousin
Member
The Stig's Misanthropic Cousin
2 hours ago

TBQ: I don’t know that I have a favorite or least favorite 911. I genuinely like them all. If I had to pick one, I would say my favorite would be the last base model 911 that came with a manual transmission. I think the current 911 is amazing, but I’m annoyed you have to pay a significant upcharge to get one with the correct number of pedals. I’m sure the two pedal version is faster and objectively better, but I don’t care – if I’m spending six figures on a toy, I would like to get the exact damn toy I want.

New Cars Should Come With Longer Warranties
Counterpoint – new cars should come with shorter warranties. I have seen estimates that factory warranties add up to $3,500 to the cost of a new car. There is a lot of consternation about the cost of new vehicles in 2026. If shortening the warranty to 2 years, 24k miles could shave a few hundred dollars (maybe even $1,000+?) off the price tag, that is something that should be considered.

If nothing else, it would be nice to have the option to save money with a shorter warranty. I have owned four new cars and my only warranty claim would have cost $150 out of pocket. Warranties, for me at least, have been a huge waste of money.

My Other Car is a Tetanus Shot
Member
My Other Car is a Tetanus Shot
2 hours ago

I am curious how a warranty adds cost to a car.

If an automaker warrants their product for a certain period of time, and that product exceeds the warranty specification without failure, no cost is incurred by the automaker.

If the warranty is costly for an automaker, it seems to imply that their product is failing in such a manner as to require repair (and subsequently incurs cost) within a specified timeframe.

To me, a longer warranty is a sign that an automaker is confident their product will be free of defects or failures over a longer period of time.

A ‘costly’ warranty is a sign of automaker failure. The premature failure of components is the costly bit, not the warranty.

The Stig's Misanthropic Cousin
Member
The Stig's Misanthropic Cousin
10 minutes ago

I was playing around with ChatGPT to see if it had any answers for how much warranties of various lengths cost manufacturers. This is what it came up with:

2 year – $500 – $900
3 year – $700 – $1100
5 year – $900 – $1500
6 year – $1100 – $1800

It noted that these are broad estimates since manufacturers don’t share this information. These figures may be completely wrong, although it cited a few peer reviewed sources about the cost and timing of warranty claims and the framework for how manufacturers can optimize warranty length.

It also cited a published paper that states consumers perceive each year of warranty to have a value of $850, so a consumer would view a 2 year warranty as providing $1700 worth of value and a 6 year warranty as providing $5,100 worth of value. My thought is that consumers perceive warranties as being worth far more than they actually are, so this at least seems reasonable.

It would be interesting to know how much warranty length influences total profit for the manufacturer per unit wold, but my suspicion is that warranties are primarily a sales tool.

A lot of people view warranties as evidence that a manufacturer is confident in their product, but I have always held the opposite view. To me, a long warranty shows that manufacturers believe consumers are skeptical of the quality of their products and need reassurance. A short warranty expresses confidence. I tend to have contrarian opinions, although I generally do not try to be intentionally contrarian.

My biggest takeaway about warranties is that nothing is free, and thus warranties are costing someone something. Since manufacturers aren’t charities, my assumption is that they are almost certainly getting the better end of the deal than consumers.

ExAutoJourno
ExAutoJourno
2 hours ago

Favorite 911? The 930 Turbo, for sure, especially the late cars with the five-speed transmission. Wonderful machines, at least for drivers who recognize the limitations (of both driver and car).

Followed by all tin-top, air-cooled, manual-transmission 911s. I hate to say any car is worth the stratospheric prices feverish enthusiasts shell out for anything from Stuttgart-Zuffenhausen these days, but if I had the coin, I’d pay. Cheerfully.

Shooting Brake
Member
Shooting Brake
2 hours ago

Amongst the many things Kia/Hyundai have done well maintaining their extra long warranty for the first owner is certainly a significant one I think. Especially since long term reliability isn’t exactly something they’ve done great…

TK-421
TK-421
2 hours ago

“I’m glad Joel is alright.” – I’m sure they are. Good thing neither were wearing a hoodie and possibly very tan.

Vanagan
Member
Vanagan
2 hours ago
Reply to  TK-421

I hate that this is still part of our reality.

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